Book Darts
FailDemand is soft, at -47.6% this quarter, so Book Darts is a Fail.
- Flapen Score
- 43 / 100Ranks 282 of 426 Office Products niches · −4 vs the category median of 4743
- Market size
- $200K/yr167K searches / yr
- 90-day growth
- -47.6%search demand this quarter
- Competition
- 64%top-5 click share · 11 brands · 22 sellers
Flapen Score
Book Darts against its category
The dotted line is the Office Products average. Past it, Book Darts is stronger. Inside it, weaker.
Market
The Book Darts market on Amazon at a glance
Shoppers on Amazon United States searched for Book Darts 167K times last year and spent an estimated $200K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 9.4% of those searches ended in a purchase.
Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -47.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.
- Searches, last 12 months
- 167K
- Growth, 90 days vs prior 90
- -47.6%
- Conversion, latest week
- 9.4%
- Market size, estimated
- $200Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- book darts99K searches a year
02 · Price
A sale here is worth $12.76.
Listings sell for $12.76 on average, from $6.17 to $18.94. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $12.76 that is $6K to $10K a year per listing.
- Average price
- $12.76under the $15 to $100 sweet spot
- Price range
- $6.17–$18.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $6K–$10K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #1,374 within Book Covers & Book Accessories. It carries 427 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 89%
- Out of stock, average day
- 2.3%
- Average rank
- #1,374in Book Covers & Book Accessories
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 427per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Book Darts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
22
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
7%
- Brand 146%
- Brand 214%
- Brand 313%
- Brand 410%
- Brand 57%
- Brand 63%
- Open — no brand owns it (5 brands, 7%)
Demand
Book Darts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Book Darts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- book darts99K/yr
- page nibs22K/yr
- book darts bookmarks11K/yr
- book dart6K/yr
- page nibs bookmarks9K/yr
- metal page markers4K/yr
- book points4K/yr
- levenger page nibs8K/yr
- copper page nibs3K/yr
- page nibs bookmarks levenger4K/yr
Reviews and returns
What reviews say buyers love and hate about Book Darts
We read the reviews and the return reasons for every product selling here.
“Tiny”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Book Darts questions
Answered from the same tracked data.









