Binder Notebook

Shoppers searched for this 540K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months

540K

Growth, 90 days vs prior 90

-13.1%

Conversion, latest week

1.2%

Market size, estimated

$100Ka year

Peak month

August6.1× the quietest month

Top search term

binder notebook174K searches a year

Listings sell for $15.20 on average, from $4.95 to $33.90. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $15.20 that is $4K to $8K a year per listing.

Average price

$15.20inside the $15 to $100 sweet spot

Price range

$4.95–$33.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

2.1%of orders · Amazon United States median 2.1%

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #92 within Binders & Binding Systems. It carries 5,407 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#92in Binders & Binding Systems

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

5,407per listing

Listings tracked

28

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months