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Adhd Planner

Fail

Demand is soft, at -26.1% this quarter, so Adhd Planner is a Fail.

Flapen Score
48
48 / 100
Top 41% of 426 Office Products niches · +1 vs the category median of 47
Market size
$166K/yr885K searches / yr
90-day growth
-26.1%search demand this quarter
Competition
49%top-5 click share · 19 brands · 25 sellers

Flapen Score

Adhd Planner against its category

The dotted line is the Office Products average. Past it, Adhd Planner is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Adhd Planner market on Amazon at a glance

Shoppers on Amazon United States searched for Adhd Planner 885K times last year and spent an estimated $166K. The top 5 brands take 62% of clicks. Demand peaks in Jan–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 885K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -26.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $166K a year.

Searches, last 12 months
885K
Growth, 90 days vs prior 90
-26.1%
Conversion, latest week
1.1%
Market size, estimated
$166Ka year
Peak month
January2.0× the quietest month
Top search term
adhd planner476K searches a year

02 · Price

A sale here is worth $17.50.

Listings sell for $17.50 on average, from $4.30 to $51.12. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $17.50 that is $4K to $9K a year per listing.

Average price
$17.50inside the $15 to $100 sweet spot
Price range
$4.30–$51.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #1,156 within Planners, Refills & Covers. It carries 1,698 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#1,156in Planners, Refills & Covers
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
1,698per listing
Listings tracked
24

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
28 months

Products

Top Adhd Planner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

25

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

49%

Top 20: 94%

Open market

33%

  • Brand 133%
  • Brand 210%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Adhd Planner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Adhd Planner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • adhd planner476K/yr
  • adhd planner for adults women133K/yr
  • adhd planner for adults46K/yr
  • neurodivergent planner19K/yr
  • the ultimate adhd planner21K/yr
  • adhd notebook18K/yr
  • adhd journal22K/yr
  • adhd daily planner23K/yr
  • adhd calendar17K/yr
  • adhd executive functioning planner15K/yr

Reviews and returns

What reviews say buyers love and hate about Adhd Planner

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Document Organizing/Classification”
9%of negative reviews mention “Document Organizing/Classification”
1.9%of orders come back
“Ironically unorganized”
A buyer, on “Document Organizing/Classification”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Adhd Planner questions

Answered from the same tracked data.