A6 Planner Inserts

Shoppers searched for this 703K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -33.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months

703K

Growth, 90 days vs prior 90

-33.4%

Conversion, latest week

2.4%

Market size, estimated

$142Ka year

Peak month

January2.9× the quietest month

Top search term

a6 binder inserts150K searches a year

Listings sell for $8.35 on average, from $4.60 to $20.92. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $8.35 that is $835 to $2K a year per listing.

Average price

$8.35under the $15 to $100 sweet spot

Price range

$4.60–$20.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

$835–$2K

Returns

3.1%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #236 within Planners, Refills & Covers. It carries 1,186 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

10.1%

Average rank

#236in Planners, Refills & Covers

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

1,186per listing

Listings tracked

89

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

22

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months