Yamaha Guitar
FailBuyers convert on only 0.3% of searches, so Yamaha Guitar is a Fail.
- Flapen Score
- 41 / 100Ranks 274 of 437 Musical Instruments niches · −3 vs the category median of 4441
- Market size
- $84K/yr116K searches / yr
- 90-day growth
- -10.1%search demand this quarter
- Competition
- 20%top-5 click share · 25 brands · 94 sellers
Flapen Score
Yamaha Guitar against its category
The dotted line is the Musical Instruments average. Past it, Yamaha Guitar is stronger. Inside it, weaker.
Market
The Yamaha Guitar market on Amazon at a glance
Shoppers on Amazon United States searched for Yamaha Guitar 116K times last year and spent an estimated $84K. The top 5 brands take 76% of clicks. Demand peaks in Aug–Sep–Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.
- Searches, last 12 months
- 116K
- Growth, 90 days vs prior 90
- -10.1%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $84Ka year
- Peak month
- October2.5× the quietest month
- Top search term
- yamaha guitar acoustic28K searches a year
02 · Price
A sale here is worth $250.94.
Listings sell for $250.94 on average, from $58.99 to $835.52. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $250.94 that is $0 to $25K a year per listing.
- Average price
- $250.94above the $15 to $100 sweet spot
- Price range
- $58.99–$835.52
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$25K
- Returns
- 3.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
74% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #110 within Guitars. It carries 602 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 64%
- Out of stock, average day
- 5.9%
- Average rank
- #110in Guitars
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 602per listing
- Listings tracked
- 107
04 · Newcomers
9 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 15
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Yamaha Guitar products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
YAMAHA FG800J Solid Top Acoustic Guitar
- Price
- $249.26
- Rating
- 4.7/5
- Reviews
- 366
- Age
- 3y ago

Washburn WA90CE Acoustic-Electric Guitar Kit Dreadnought Cutaway Built-In Tuner Okoume Body Perfect Holiday Gift for Adults Beginners Musicians & Live Performance
- Price
- $106.86
- Rating
- 4.5/5
- Reviews
- 122
- Age
- 9mo ago

Fender California Debut Redondo CE Series Acoustic Guitar Beginner Guitar 2-Year Warranty Includes Built-In Tuner 2-Tone Sunburst
- Price
- $140.72
- Rating
- 4.6/5
- Reviews
- 799
- Age
- 1y ago

Enya NOVA GO SP1 Carbon Fiber Travel Guitar - 35 Acoustic Electric with Smart AcousticPlus Technology Built-in Effects USB Recording Bluetooth Speaker Beginner Bundle with Gig Bag & Accessories
- Price
- $243.18
- Rating
- 4.6/5
- Reviews
- 122
- Age
- 8mo ago

Natasha Carbon Fiber Acoustic Guitar 38-inch Steel-string Guitarra Durable 6-string Ultra-thin Guitar for Beginners (Black)
- Price
- $194.28
- Rating
- 4.5/5
- Reviews
- 65
- Age
- 1y ago
Trending
estimated 90-day click momentum
GLARRY 41in Acoustic Electric Guitar Unique Round-back Design 6 String Cutaway Guitar Beginner Kit with EQ Bag Strap Picks Strings (Black Full-Right Handed)
- Price
- $88.95
- Rating
- 3.0/5
- Reviews
- 5
- Age
- 4mo ago

Fender California Redondo CE Acoustic-Electric Guitar - Natural Bundle with Gig Bag Strap Strings Picks and Austin Bazaar Instructional Video
- Price
- $171.15
- Rating
- 4.9/5
- Reviews
- 25
- Age
- 8mo ago

Alvarez Regent RD26 Dreadnought Acoustic Guitar Natural/Gloss
- Price
- $253.26
- Rating
- 4.5/5
- Reviews
- 30
- Age
- 10y ago

Alvarez Regent 26 Series Folk/OM Electric-Acoustic Guitar with Deluxe Gig Bag Rosewood Fingerboard Natural
- Price
- $284.20
- Rating
- 5.0/5
- Reviews
- 10
- Age
- 12y ago

Yamaha APX600M Thin Body Acoustic-Electric Guitar Matte Finish
- Price
- $338.28
- Rating
- 4.6/5
- Reviews
- 1,208
- Age
- 2y ago
Newest
by launch date
GLARRY 41in Acoustic Electric Guitar Unique Round-back Design 6 String Cutaway Guitar Beginner Kit with EQ Bag Strap Picks Strings (Black Full-Right Handed)
- Price
- $88.95
- Rating
- 3.0/5
- Reviews
- 5
- Age
- 4mo ago

Yamaha FS800J Small Body Solid Top Acoustic Guitar Natural Concert
- Price
- $257.32
- Rating
- 4.7/5
- Reviews
- 366
- Age
- 8mo ago

Fender California Redondo CE Acoustic-Electric Guitar - Natural Bundle with Gig Bag Strap Strings Picks and Austin Bazaar Instructional Video
- Price
- $171.15
- Rating
- 4.9/5
- Reviews
- 25
- Age
- 8mo ago

Enya NOVA GO SP1 Carbon Fiber Travel Guitar - 35 Acoustic Electric with Smart AcousticPlus Technology Built-in Effects USB Recording Bluetooth Speaker Beginner Bundle with Gig Bag & Accessories
- Price
- $243.18
- Rating
- 4.6/5
- Reviews
- 122
- Age
- 8mo ago

Washburn WA90CE Acoustic-Electric Guitar Kit Dreadnought Cutaway Built-In Tuner Okoume Body Perfect Holiday Gift for Adults Beginners Musicians & Live Performance
- Price
- $106.86
- Rating
- 4.5/5
- Reviews
- 122
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 20% of clicks, no more. An open shelf where new products get seen.
Brands
25 rising
Sellers
94
Est. top-5 brand share
76%
Top 20: 99%
Est. top-5 click share
20%
Top 20: 51%
Open market
20%
- Yamaha32%
- Fender22%
- Alvarez10%
- GLARRY6%
- Washburn6%
- enya4%
Demand
Yamaha Guitar search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Yamaha Guitar search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- yamaha guitar acoustic28K/yr
- alvarez acoustic guitar17K/yr
- thin body acoustic guitar10K/yr
- acoustic electric8K/yr
- guitarra fender electroacustica8K/yr
- electric acoustic5K/yr
- thinline acoustic guitar7K/yr
- yamaha acoustic guitars8K/yr
- glarry acoustic guitar6K/yr
- cutaway acoustic guitar5K/yr
Reviews and returns
What reviews say buyers love and hate about Yamaha Guitar
We read the reviews and the return reasons for every product selling here.
“feels good the strap was to small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Yamaha Guitar questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









