Viola
MaybeAn estimated 0.2% of orders come back. But prices span $4.35–$3882.67, mostly outside the sweet spot, so Viola is a Maybe.
- Flapen Score
- 53 / 100Top 13% of 437 Musical Instruments niches · +9 vs the category median of 4453
- Market size
- $1.7M/yr299K searches / yr
- 90-day growth
- -1.1%search demand this quarter
- Competition
- 49%top-5 click share · 13 brands · 41 sellers
Flapen Score
Viola against its category
The dotted line is the Musical Instruments average. Past it, Viola is stronger. Inside it, weaker.
Market
The Viola market on Amazon at a glance
Shoppers on Amazon United States searched for Viola 299K times last year and spent an estimated $1.7M. The top 5 brands take 88% of clicks. Demand peaks in Apr–Sep. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.
- Searches, last 12 months
- 299K
- Growth, 90 days vs prior 90
- -1.1%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $1.7Ma year
- Peak month
- September2.0× the quietest month
- Top search term
- viola176K searches a year
02 · Price
A sale here is worth $290.48.
Listings sell for $290.48 on average, from $4.35 to $3882.67. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $290.48 that is $29K to $73K a year per listing.
- Average price
- $290.48above the $15 to $100 sweet spot
- Price range
- $4.35–$3882.67
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $29K–$73K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #54 within Band & Orchestra. It carries 697 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 87%
- Out of stock, average day
- 3.9%
- Average rank
- #54in Band & Orchestra
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 697per listing
- Listings tracked
- 31
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Viola products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mendini by Cecilio 14 Inch Solid Wood Viola Set for Beginners - Hand Carved Acoustic Viola Kit with Hard Case Bow Rosin Bridge and Extra Strings
- Price
- $102.37
- Rating
- 4.0/5
- Reviews
- 1,816
- Age
- 14y ago

Mendini by Cecilio 16-Inch Solid Wood Viola Set for Beginners - Hand Carved Acoustic Viola Kit with Hard Case Bow Rosin Bridge and Extra Strings (Natural Varnish)
- Price
- $86.37
- Rating
- 4.0/5
- Reviews
- 1,816
- Age
- 14y ago

Birds Eye Voila! Garlic Chicken Frozen Dinner Easy-to-Prepare Frozen Meal for Weeknight Family Meals 21 OZ Bag
- Price
- $4.42
- Rating
- 4.6/5
- Reviews
- 2,015
- Age
- 19y ago

Cecilio Solid Wood Viola 16 Inch Viola Full Size Professional Handcrafted Acoustic Viola with Ebony Fittings DAddario Prelude Strings Antique Satin Finish
- Price
- $198.29
- Rating
- 4.3/5
- Reviews
- 254
- Age
- 12y ago

Mendini by Cecilio 14-Inch Solid Wood Viola Set for Beginners - Hand Carved Acoustic Viola Kit with Hard Case Bow Rosin Bridge and Extra Strings (Satin Antique)
- Price
- $111.53
- Rating
- 4.0/5
- Reviews
- 1,816
- Age
- 14y ago
Trending
estimated 90-day click momentum
Franz Hoffmann Amadeus Beginner Viola Full Size Student Viola with Pre-Set Bridge Professionally set up in the USA for Kids Teens & Adults (15.5)
- Price
- $268.27
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago

ModouString 16 inch Viola with Spruce Top Maple Back & Side Ebony Fittings Bow Case 4 String Acoustic Viola for Students & Adults Handmade
- Price
- $152.05
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 9mo ago

Viola - Johnny Jump-Up - Large 1/4 Ounce Packet - 10 000 Flower Seeds for Planting - Viola Tricolor
- Price
- $11.10
- Rating
- 4.5/5
- Reviews
- 2,030
- Age
- 1y ago

Mendini by Cecilio 16-Inch Solid Wood Viola Set for Beginners - Hand Carved Acoustic Viola Kit with Hard Case Bow Rosin Bridge and Extra Strings (Natural Varnish)
- Price
- $86.37
- Rating
- 4.0/5
- Reviews
- 1,816
- Age
- 14y ago

Mendini by Cecilio 14-Inch Solid Wood Viola Set for Beginners - Hand Carved Acoustic Viola Kit with Hard Case Bow Rosin Bridge and Extra Strings (Satin Antique)
- Price
- $111.53
- Rating
- 4.0/5
- Reviews
- 1,816
- Age
- 14y ago
Newest
by launch date
Franz Hoffmann Amadeus Beginner Viola Full Size Student Viola with Pre-Set Bridge Professionally set up in the USA for Kids Teens & Adults (15.5)
- Price
- $268.27
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago

ModouString 16 inch Viola with Spruce Top Maple Back & Side Ebony Fittings Bow Case 4 String Acoustic Viola for Students & Adults Handmade
- Price
- $152.05
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 9mo ago

Ceciliec Beginner Viola Set (CVA-400) - Solid Wood Acoustic Viola with Hard Case Bow Rosin - Perfect for Students Music Classes & Gifts 16.5 Inch
- Price
- $87.06
- Rating
- 4.0/5
- Reviews
- 20
- Age
- 1y ago

MA 16-Inch Solid Wood Viola in Purple Finish - Handcrafted 4/4 Size Acoustic Viola for Enthusiasts & Adults with Case Bow Rosin Bridge & Strings
- Price
- $99.99
- Rating
- 3.9/5
- Reviews
- 17
- Age
- 1y ago

Ktaxon 16-Inch Wooden Acoustic Viola set for Adults and Beginners Solid Vintage-Inspired Handmade Wooden Violas with Case Bow Rosin Full Size Viola Instrument Brown
- Price
- $41.60
- Rating
- 3.9/5
- Reviews
- 16
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
41
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 88%
Open market
10%
- Mendini by Cecilio37%
- BIRDS EYE31%
- D Z Strad7%
- Cecilio7%
- Ceciliec6%
- Ktaxon2%
- Open — no brand owns it (7 brands, 10%)
Demand
Viola search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, Sep · busiest ÷ quietest = 2.0×
Search terms
Top Viola search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- viola176K/yr
- voila40K/yr
- birds eye voila20K/yr
- chicken voila17K/yr
- birds eye skillet meals7K/yr
- bird eye voila5K/yr
- voila frozen meals7K/yr
- viola instrument8K/yr
- violas7K/yr
- voil5K/yr
Reviews and returns
What reviews say buyers love and hate about Viola
We read the reviews and the return reasons for every product selling here.
“Not enough chicken”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Viola questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









