Purple Guitar

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months

77K

Growth, 90 days vs prior 90

-8.4%

Conversion, latest week

0.3%

Market size, estimated

$39Ka year

Peak month

December2.6× the quietest month

Top search term

purple electric guitar29K searches a year

Listings sell for $157.74 on average, from $25.81 to $649.00. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $157.74 that is $0 to $16K a year per listing.

Average price

$157.74above the $15 to $100 sweet spot

Price range

$25.81–$649.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$16K

Returns

2.8%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #96 within Guitars. It carries 1,984 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

81%

Out of stock, average day

12.3%

Average rank

#96in Guitars

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

1,984per listing

Listings tracked

52

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

2Amazon's first-year sales bar

Average brand age

50 months