Pocket Guitar

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $618K a year.

Searches, last 12 months

250K

Growth, 90 days vs prior 90

-18.4%

Conversion, latest week

0.4%

Market size, estimated

$618Ka year

Peak month

April1.9× the quietest month

Top search term

taylor guitar125K searches a year

Listings sell for $706.05 on average, from $12.90 to $2237.62. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $706.05 that is $0 to $71K a year per listing.

Average price

$706.05above the $15 to $100 sweet spot

Price range

$12.90–$2237.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$71K

Returns

4.4%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #173 within Guitars. It carries 167 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

81%

Out of stock, average day

3.0%

Average rank

#173in Guitars

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

167per listing

Listings tracked

32

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

54 months