Philips Headphones
FailThe top 5 brands take 100% of clicks, so Philips Headphones is a Fail.
- Flapen Score
- 40 / 100Ranks 297 of 437 Musical Instruments niches · −4 vs the category median of 4440
- Market size
- $173K/yr105K searches / yr
- 90-day growth
- -16.9%search demand this quarter
- Competition
- 60%top-5 click share · 5 brands · 61 sellers
Flapen Score
Philips Headphones against its category
The dotted line is the Musical Instruments average. Past it, Philips Headphones is stronger. Inside it, weaker.
Market
The Philips Headphones market on Amazon at a glance
Shoppers on Amazon United States searched for Philips Headphones 105K times last year and spent an estimated $173K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.
- Searches, last 12 months
- 105K
- Growth, 90 days vs prior 90
- -16.9%
- Conversion, latest week
- 3.0%
- Market size, estimated
- $173Ka year
- Peak month
- November2.3× the quietest month
- Top search term
- philips headphones46K searches a year
02 · Price
A sale here is worth $54.61.
Listings sell for $54.61 on average, from $11.18 to $151.71. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $54.61 that is $5K to $14K a year per listing.
- Average price
- $54.61inside the $15 to $100 sweet spot
- Price range
- $11.18–$151.71
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $5K–$14K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #748 within Electronic Music, DJ & Karaoke. It carries 9,287 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 100%
- Out of stock, average day
- 4.3%
- Average rank
- #748in Electronic Music, DJ & Karaoke
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 9,287per listing
- Listings tracked
- 26
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Philips Headphones products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 flat
Sellers
61
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
60%
Top 20: 94%
Open market
0%
- Brand 173%
- Brand 211%
- Brand 38%
- Brand 47%
- Brand 51%
- Open — no brand owns it (0%)
Demand
Philips Headphones search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Philips Headphones search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- philips headphones46K/yr
- phillips headphones14K/yr
- audfonos philips5K/yr
- headphones for yamaha keyboard5K/yr
- phillips headphones wired5K/yr
- yamaha piano headphones4K/yr
- yamaha keyboard headphones4K/yr
- headphones philips4K/yr
- podcast headphones with mic4K/yr
- bass amp headphones4K/yr
Reviews and returns
What reviews say buyers love and hate about Philips Headphones
We read the reviews and the return reasons for every product selling here.
“Dont last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Philips Headphones questions
Answered from the same tracked data.









