capo
Worth a lookShows low returns (0.5%), but soft demand (-17.0% this quarter) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 6% kills the launch gate
Market size
Incredible$2.9M$2.9M/yr · 2.5M searches
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Brand share
Good71%top-5 brand share — brands hold most of the demand
Price range
Okay$3.61–$25.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.46avg listing price — sweet spot $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Review moat
Bad8,068.43avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-17.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, capo is a $2.9M/yr Amazon United States market (2.5M searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Dec. Verdict: Worth a look — 55/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 250K–300K
- avg 10,000–12,500/product
- Revenue / yr
- $2.9M–$3.4M
- units × avg price
- Launch success
- —
- 0 of 2 new (360d)
- Conversion rate
- 10.1%
- Avg BSR
- #12
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 95%
- Out of stock
- 0.0%
- Avg brand age
- 49 months
- Avg seller age
- 186 days
Competition
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
61
Top-5 brand share
71%
Top 20: 99%
Top-5 click share
61%
Top 20: 99%
Open market
24%
- WINGO29%
- Htaexpu13%
- TANMUS12%
- IMUSGO9%
- Kyser9%
- WOGOD5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -17.0% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.7×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
WINGO Guitar Capo for Acoustic and Electric Guitars - Rosewood Color with 5 Picks
WINGO$9.184.8★44,008 rev
Htaexpu Guitar Capo for Acoustic and Electric Guitar 6 String Premium ukulele Capos Clip Capo Clamp Capos Black
Htaexpu$4.394.7★512 rev
Guitar Capo TANMUS 3in1 Zinc Metal Capo for Acoustic and Electric Guitars (with Pick Holder and 4Picks) Ukulele Mandolin Banjo Guitar Accessories
TANMUS$9.284.7★14,459 rev
Guitar Capo 6-String Acoustic & Electric Guitar Capo Capo for acoustic guitar(Black)
IMUSGO$6.114.7★4,984 rev
Kyser Quick-Change Guitar Capo for 6-string acoustic guitars Black KG6BA
Kyser$25.024.8★10,719 rev
Newest
by launch date
Untrytb Guitar Capo for Acoustic 6 String Premium Capo for Electric Guitar Ukulele Capos Classical Clip Kapo Clamp
Untrytb$3.6166 rev
Ortarco 2-Pack Guitar Capo for Acoustic & Electric Guitar 6 String Black & Wood Color Capo with 5 Picks
Ortarco$6.0952 rev
Shubb C1 Standard Acoustic Guitar Capo Polished Nickel
Shubb$23.43809 rev
Htaexpu Guitar Capo for Acoustic and Electric Guitar 6 String Premium ukulele Capos Clip Capo Clamp Capos Black
Htaexpu$4.39512 rev
Capo 2Pack Guitar Capo for Acoustic Electric Guitar
WOGOD$6.983,844 rev
Trending
90-day click momentumShubb C1 Standard Acoustic Guitar Capo Polished Nickel
Shubb$23.434.8★
Untrytb Guitar Capo for Acoustic 6 String Premium Capo for Electric Guitar Ukulele Capos Classical Clip Kapo Clamp
Untrytb$3.614.6★
Ortarco 2-Pack Guitar Capo for Acoustic & Electric Guitar 6 String Black & Wood Color Capo with 5 Picks
Ortarco$6.094.8★
WINGO Guitar capo for 6 String Steel Acoustic and Electric Guitars with 5 Picks for Free Silver
WINGO$9.654.8★
Kyser Quick-Change Guitar Capo for 6-string acoustic guitars Rosewood KG6RW
Kyser$25.024.8★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Best value for the price quality strong enough”
“Great value”
“As described”
“Easy to use”
“Built well holds great”
“The section that goes over the strings works as expected”
“Strong grip”
“It seems best suited for standard sized necks”
“They seem very durable”
“The guitar picks were very nice”
What buyers complain about
“Too small”
“it never has the grip strength to hold down all the strings i hate that”
“The quality is subpar”
“Not strong enough”
“feel like they will break”
“A little difficult to apply”
“it's on the thin side”
“Very tight - affects tuning”
“It's not adjustable”
“Didn't work well”
Top return reasons
Common questions
- Is capo profitable to sell on Amazon United States?
- The niche generates $2.9M/yr across 21 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -17.0%. Flapen's verdict: Worth a look (55/100).
- How competitive is the capo niche?
- 16 brands and 61 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in capo?
- Top complaints mined from reviews: Size-Overall, Strap/String Quality, Quality-Overall. The return rate is 0.5%.
- When does demand for capo peak?
- Demand peaks in Dec; the busiest month runs 1.7× the quietest.
- What does it cost to enter the capo niche?
- Listings span $3.61–$25.02; the average listing price is $11.46 (sweet spot $15–$100). The average incumbent carries 8,068 reviews — the moat a new listing must climb.
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