Capo

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.9M a year.

Searches, last 12 months

2.5M

Growth, 90 days vs prior 90

-17.0%

Conversion, latest week

10.1%

Market size, estimated

$2.9Ma year

Peak month

December1.7× the quietest month

Top search term

capo826K searches a year

Listings sell for $11.46 on average, from $3.61 to $25.02. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 10,000 to 12,500 of them. At $11.46 that is $115K to $143K a year per listing.

Average price

$11.46under the $15 to $100 sweet spot

Price range

$3.61–$25.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

10,000–12,500

Revenue per listing a year

$115K–$143K

Returns

0.5%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Instrument Accessories. It carries 8,068 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#12in Instrument Accessories

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

8,068per listing

Listings tracked

21

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months