Bongos
MaybeThe top 5 products take only 33% of clicks. But buyers convert on only 1.4% of searches, so Bongos is a Maybe.
- Flapen Score
- 51 / 100Top 19% of 437 Musical Instruments niches · +7 vs the category median of 4451
- Market size
- $982K/yr688K searches / yr
- 90-day growth
- -6.0%search demand this quarter
- Competition
- 33%top-5 click share · 15 brands · 63 sellers
Flapen Score
Bongos against its category
The dotted line is the Musical Instruments average. Past it, Bongos is stronger. Inside it, weaker.
Market
The Bongos market on Amazon at a glance
Shoppers on Amazon United States searched for Bongos 688K times last year and spent an estimated $982K. The top 5 brands take 70% of clicks. Demand peaks in Dec. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 688K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $982K a year.
- Searches, last 12 months
- 688K
- Growth, 90 days vs prior 90
- -6.0%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $982Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- bongos144K searches a year
02 · Price
A sale here is worth $101.33.
Listings sell for $101.33 on average, from $17.69 to $425.22. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $101.33 that is $10K to $25K a year per listing.
- Average price
- $101.33above the $15 to $100 sweet spot
- Price range
- $17.69–$425.22
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $10K–$25K
- Returns
- 4.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #40 within Drums & Percussion. It carries 716 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 84%
- Out of stock, average day
- 6.3%
- Average rank
- #40in Drums & Percussion
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 716per listing
- Listings tracked
- 45
04 · Newcomers
2 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Bongos products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
15 falling
Sellers
63
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
33%
Top 20: 69%
Open market
26%
- Brand 132%
- Brand 219%
- Brand 37%
- Brand 47%
- Brand 55%
- Brand 65%
Demand
Bongos search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.2×
Search terms
Top Bongos search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bongos144K/yr
- congas79K/yr
- bongos for adults78K/yr
- bongo61K/yr
- bongos for kids41K/yr
- bongo drum44K/yr
- conga33K/yr
- congas musical instruments38K/yr
- bongo drums27K/yr
- conga drum26K/yr
Reviews and returns
What reviews say buyers love and hate about Bongos
We read the reviews and the return reasons for every product selling here.
“Didn't love it the sound is not great”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bongos questions
Answered from the same tracked data.









