black guitar
Skip itSoft demand (-21.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Good$129.70avg listing price — sweet spot $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,698avg incumbent reviews — the moat a new listing must climb
Price range
Bad$23.72–$350.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$83K$83K/yr · 57K searches
Growth
Bad-21.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, black guitar is a $83K/yr Amazon United States market (57K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Aug–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
black guitar market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $65K–$97K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #36
- Page quality
- 0%
- Prime
- 71%
- Sponsored
- 88%
- Out of stock
- 5.4%
- Avg brand age
- 62 months
- Avg seller age
- 219 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
23 rising
Sellers
67
Top-5 brand share
68%
Top 20: 98%
Top-5 click share
48%
Top 20: 78%
Open market
27%
- Ashthorpe22%
- Fender21%
- Moukey10%
- Best Choice Products10%
- NataSha5%
- PTESAN4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -21.4% search growth over the last 90 days.Peak months: Aug, Nov, Dec · busiest ÷ quietest = 2.4×
Top black guitar search terms
- black guitar26K/yr
- black acoustic guitar22K/yr
- guitar black4K/yr
- acoustic guitar black5K/yr
Top black guitar products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fender California Debut Redondo Series Acoustic Guitar Beginner Guitar 2-Year Warranty Black
Fender$131.044.5★764 rev
Moukey 41 Acoustic Guitar for Beginners Adult Teen Full Size Guitarra Acustica with Chord Poster Gig Bag Tuner Steel Strings Capo Strap - Black
Moukey$115.864.5★1,585 rev
Ashthorpe 38-inch Beginner Acoustic Guitar (Black) Starter Kit with Gig Bag Extra Strings Strap Picks and Lessons
Ashthorpe$61.614.4★8,997 rev
Best Choice Products 38in Beginner All Wood Acoustic Guitar Starter Kit w/Gig Bag 6 Picks Nylon Strings Strap w/Pick Holder - Matte Black
Best Choice Products$56.314.2★38,161 rev
Natasha Carbon Fiber Acoustic Guitar 38-inch Steel-string Guitarra Durable 6-string Ultra-thin Guitar for Beginners (Black)
NataSha$194.284.5★65 rev
Newest
by launch date
38 Inch Full Size Acoustic Guitar for Beginners & Adults - Effortless to Play with Soft Nylon Strings All Wood Construction. All-Inclusive Starter Kit with Gig Bag Capo Picks & Cloth (Black)
PWOPWOE$49.7710 rev
41 Acoustic Guitar for Beginners Adult Full Size Cutaway Guitarra Acustica Bundle with Gig Bag Tuner Strap Strings Picks Capo Black
DailySee$147.2633 rev
VEVOR 38 Inch Beginner Acoustic Guitar Classical Guitar Full Starter Kit with Nylon Strings Gig Bag Strap Tuner Extra Strings Pick Capo for Teenagers Adults Students Youth Black
VEVOR$47.41408 rev
Gretsch Prelude D100 Dreadnought Acoustic Guitar Beginner Guitar Black
Gretsch$100.8749 rev
38inch Wood Acoustic Guitar 6 Steel-String Acoustic Guitar With Guitar Bag Elementary Tutorial of Folk Guitar for Beginners and Adults. (Black)
Abundant financial resources$83.5438 rev
Trending
90-day click momentum38 Inch Full Size Acoustic Guitar for Beginners & Adults - Effortless to Play with Soft Nylon Strings All Wood Construction. All-Inclusive Starter Kit with Gig Bag Capo Picks & Cloth (Black)
PWOPWOE$49.774.6★
BESYOU 38in Beginner Guitar Acoustic Guitar Basic Starter Kit Tuner Capo Strings Winders Strap Picks Student Kids Adults Guitar Pickguard with Gig Bag
BESYOU$59.544.3★
Gretsch Prelude D100 Dreadnought Acoustic Guitar Beginner Guitar Black
Gretsch$100.874.3★
ADM Beginner Acoustic Classical Guitar 30 Inch Nylon Strings Wooden Guitar Bundle Kit for Kid Boy Girl Student Youth Guitarra Online Lessons with Gig Bag Strap Tuner Extra Strings Picks Black 1
adm$55.344.3★
41 Acoustic Guitar for Beginners Adult Full Size Cutaway Guitarra Acustica Bundle with Gig Bag Tuner Strap Strings Picks Capo Black
DailySee$147.264.4★
What buyers say about black guitar
What buyers praise and complain about, mined from review topics.What buyers love
“Great for the price”
“Excellent quality, awesome color flat black”
“Good sound”
“The tuning system works well”
“It is as advertised and highly recommend”
“very easy to read”
“Perfect for decor”
“the string action is just right”
“Comfortable size”
“The laminated materials used in this guitar make it ideal for packing in”
What buyers complain about
“Could not even tune it”
“The string pegs were barely staying in”
“Bad quality”
“Started falling apart within first use”
“Didn't sound that good to me”
“Defective”
“Low action for ease of playability”
“off the amp”
“The strings suck”
“Basically I spent 80 bucks for some pieces of wood that I will modify myself”
Top return reasons
Common questions
- Is black guitar profitable to sell on Amazon United States?
- The niche generates $83K/yr across 42 tracked products. 6 of 7 products launched in the last 360 days are still selling. 90-day search growth is -21.4%. Flapen's verdict: Skip it (39/100).
- How competitive is the black guitar niche?
- 23 brands and 67 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in black guitar?
- Top complaints mined from reviews: Tune Retention, Strap/String Quality, Quality-Overall. The return rate is 2.8%.
- When does demand for black guitar peak?
- Demand peaks in Aug–Nov–Dec; the busiest month runs 2.4× the quietest.
- What does it cost to enter the black guitar niche?
- Listings span $23.72–$350.06; the average listing price is $129.70 (sweet spot $15–$100). The average incumbent carries 2,698 reviews — the moat a new listing must climb.