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Brass Brush

Brass Brush shows searches that convert (15.2% search→purchase), but soft demand (+0.7% this quarter) keeps it on the watch list.

Flapen Score

51
Worth a look

Ranks 140 of 262 Industrial & Scientific niches · −1 vs the category median of 52

Market size 48Growth 26Conversion 97Competition 38Returns 96Price range 42Avg price 26Brand share 55Review moat 64Quality gap 28
This niche Category average · 262 niches

Is Brass Brush profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Brass Brush is a $262K/yr Amazon United States market (190K searches/yr). The top 5 brands hold 72% of demand. Verdict: Worth a look — 51/100.

Brass Brush: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +0.7% over the last 90 days and 15.2% of searches end in a purchase.

$262K

revenue / yr

Units sold / yr30K
Search volume / yr+0.7%190K
Conversion rate15.2%
Avg price$9.08

Who owns the niche?

The top 5 brands hold 72% of demand, so 28% of the market is open.

28%

open market share

Brands · sellers14 · 25
Top-5 product click share62%
Open market28%
Avg brand age54 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 18 products

Sponsored placement89%
New entrants (1y)1· 1 succeeded
Avg rating4.6★
Avg reviews949

Top Brass Brush products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

$0$26K$52K$78K$105K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

25

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

24%

  • Amazon Basics35%
  • Jikvmis14%
  • ALLWAY8%
  • MAXMAN8%
  • SUJAYU7%
  • YiwerDer4%

Brass Brush demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume190KCVR15.2%Products18Brands14Top 5 Brands72%OOS Rate0.0%Rating4.6★Reviews949Avg BSR#403
5K4KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top Brass Brush search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • brass brush84K/yr
  • brass wire brush40K/yr
  • brass brushes for cleaning metal18K/yr
  • brass bristle brush10K/yr
  • brass brushes10K/yr
  • brass cleaning brush6K/yr
  • small brass brush6K/yr
  • brash brush3K/yr
  • brass brushes for cleaning3K/yr
  • brass wire brushes3K/yr

What reviews say buyers love and hate about Brass Brush

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Quality-Overall18%

Product worked well coming as well made

Value For Money17%

Good Value

Ease Of Cleaning17%

Great brushes for cleaning

Advertised Vs Actual Product11%

Works as advertised

Brush Quality8%

Strong brushes

What buyers complain about

75% of reviews
Quality-Overall21%

Poor quality

Advertised Vs Actual Product15%

Misleading description

Size-Overall9%

the brushes are larger than the picture shows

Durability9%

they're not durable in any sense

Rusts/Corrodes5%

Note: brass will leak color, material, and rust if left wet

Brass Brush return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

54%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
42%
2Value For Money
13%
3Advertised Vs Actual Product
8%
4Quality-Overall
7%
5Functionality-Overall
6%

Common Brass Brush questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Brass Brush 51/100 on Amazon United States — Worth a look. The niche generates $262K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved +0.7% over the last 90 days.
Search demand for Brass Brush on Amazon United States is steady year-round — the busiest month runs 1.2× the quietest.