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4th of July Tablecloth

4th of July Tablecloth shows demand growing +831.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

70
Worth a look

Top 1% of 11,240 Home & Kitchen niches · +21 vs the category median of 49

Market size 51Growth 100Conversion 59Competition 91Returns 96Price range 60Avg price 44Brand share 76Review moat 64Quality gap 25
This niche Category average · 11,240 niches

Is 4th of July Tablecloth profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 4th of July Tablecloth is a $302K/yr Amazon United States market (531K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 70/100.

4th of July Tablecloth: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +831.8% over the last 90 days and 5.0% of searches end in a purchase.

$302K

revenue / yr

Units sold / yr40K
Search volume / yr+831.8%531K
Conversion rate5.0%
Avg price$11.29

Who owns the niche?

The top 5 brands hold 59% of demand, so 41% of the market is open.

41%

open market share

Brands · sellers47 · 53
Top-5 product click share25%
Open market41%
Avg brand age25 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 87 products

Sponsored placement99%
New entrants (1y)37· 20 succeeded
Avg rating4.6★
Avg reviews957

Top 4th of July Tablecloth products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

$0$6K$12K$18K$24K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

47 falling

Sellers

53

Top-5 brand share

59%

Top 20: 88%

Top-5 click share

25%

Top 20: 58%

Open market

36%

  • XCHI16%
  • Childom14%
  • Horaldaily12%
  • OHOME11%
  • QZYL6%
  • Tbsone5%

4th of July Tablecloth demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume531KCVR5.0%Products87Brands47Top 5 Brands59%OOS Rate3.3%Rating4.6★Reviews957Avg BSR#1,053
125K75KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 53.0×

Top 4th of July Tablecloth search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • 4th of july tablecloth140K/yr
  • patriotic tablecloth81K/yr
  • fourth of july tablecloth41K/yr
  • red white and blue tablecloth43K/yr
  • 4th of july table cloth34K/yr
  • july 4th tablecloth15K/yr
  • red white blue tablecloth18K/yr
  • patriotic table cloth16K/yr
  • american flag tablecloth20K/yr
  • 4th of july table cloths14K/yr

What reviews say buyers love and hate about 4th of July Tablecloth

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Quality-Overall17%

Decent quality

Color17%

Bright colors

Value For Money11%

Great deal

Size-Overall8%

The length was great because we have the Costco part tables haha

Advertised Vs Actual Product7%

Exactly as pictured

What buyers complain about

69% of reviews
Thickness15%

Cheap thin crap

Quality-Overall15%

Not Good Quality

Color11%

the colors come off after being stuck

Material Quality9%

Cheap material

Smell8%

Did not like the chemical smell of it

4th of July Tablecloth return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

37%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Material Quality
32%
2Size-Overall
17%
3Quality-Overall
9%
4Color
9%
5Thin
8%

Common 4th of July Tablecloth questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 4th of July Tablecloth 70/100 on Amazon United States — Worth a look. The niche generates $302K/yr across 87 tracked products. 20 of 37 products launched in the last 360 days are still selling. Search demand moved +831.8% over the last 90 days.
Search demand for 4th of July Tablecloth on Amazon United States peaks in May–Jun–Jul, where the busiest month runs 53.0× the quietest.