4th of July Pillow Covers 18x18
Pass4th of July Pillow Covers 18x18 scores 70 out of 100, a Pass. Shoppers spend an estimated $171K a year here, search demand grew +389.0% this quarter, and an estimated 0.9% of orders come back.
- Flapen Score
- 70 / 100Top 1% of 11,240 Home & Kitchen niches · +21 vs the category median of 4970
- Market size
- $171K/yr624K searches / yr
- 90-day growth
- +389.0%search demand this quarter
- Competition
- 19%top-5 click share · 54 brands · 68 sellers
Flapen Score
4th of July Pillow Covers 18x18 against its category
The dotted line is the Home & Kitchen average. Past it, 4th of July Pillow Covers 18x18 is stronger. Inside it, weaker.
Market
The 4th of July Pillow Covers 18x18 market on Amazon at a glance
Shoppers on Amazon United States searched for 4th of July Pillow Covers 18x18 624K times last year and spent an estimated $171K. The top 5 brands take 45% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 70 out of 100, a Pass.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 624K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +389.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $171K a year.
- Searches, last 12 months
- 624K
- Growth, 90 days vs prior 90
- +389.0%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $171Ka year
- Peak month
- June76.9× the quietest month
- Top search term
- patriotic pillow covers76K searches a year
02 · Price
A sale here is worth $14.61.
Listings sell for $14.61 on average, from $5.21 to $41.50. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $14.61 that is $1K to $4K a year per listing.
- Average price
- $14.61under the $15 to $100 sweet spot
- Price range
- $5.21–$41.50
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$4K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
99% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #964 within Decorative Pillows, Inserts & Covers. It carries 215 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 99%
- Prime listings
- 99%
- Out of stock, average day
- 2.4%
- Average rank
- #964in Decorative Pillows, Inserts & Covers
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 215per listing
- Listings tracked
- 109
04 · Newcomers
24 of last year's 35 launches cleared the first-year sales bar.
35 products launched here in the last 12 months. 24 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 35
- Successful launches
- 24Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top 4th of July Pillow Covers 18x18 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Jonhier 4th of July Throw Pillow Cover Independence Day Patriotic Throw Pillow Case Tufted American Flag Pattern Textured Cushion Cases Memorial Day Flag Day Decor for Sofa Bed (Blue 18 x 18)
- Price
- $19.37
- Rating
- 4.6/5
- Reviews
- 79
- Age
- 1y ago
DFXSZ 4th of July Pillow Covers 18x18 inch Set of 2 4th of July Decor Red Embroidery Star Decoration Soft Plush Faux Fur Jacquard Throw Pillows Independence Day Decorations for Home Sofa PTK027A18
- Price
- $14.61
- Rating
- 4.8/5
- Reviews
- 121
- Age
- 1y ago
4th of July Pillow Covers 18x18 Inch Set of 4 Patriotic Red White Blue Summer Outdoor Throw Pillow Covers Independence Memorial Day USA Flag Linen Fourth of July Cushion Case for Sofa Couch Decor
- Price
- $15.50
- Rating
- 4.8/5
- Reviews
- 328
- Age
- 1y ago
RABUSOFA 4th of July Pillow Covers 12x20 Red Patriotic Signs Decoration
- Price
- $8.66
- Rating
- 4.4/5
- Reviews
- 149
- Age
- 1y ago
Gohdiwh 4th of July Throw Pillow Cover 18x18 Inch Set of 2 Blue Red White Stars Patriotic Decorative Outdoor Cushion Cover Independence Memorial Day Pillow Cases Linen Farmhouse for Sofa Couch Bed
- Price
- $17.26
- Rating
- 4.5/5
- Reviews
- 275
- Age
- 3y ago
Trending
estimated 90-day click momentum
ONFAON 4th of July Freedom Throw Pillow Cover 18x18 Inch Let Freedom Ring Stars Red White Flower Patriotic Independence Memorial Day USA Flag Cushion Case for Sofa Couch Set of 4
- Price
- $9.89
- Rating
- 4.6/5
- Reviews
- 289
- Age
- 4mo ago
ONFAON 4th of July Pillow Covers 18x18 Set of 2 Blue Embroidery Star Independence Day Decorations Home of The Free Memorial Day Patriotic Throw Cushion Case for Home Sofa Couch
- Price
- $7.64
- Rating
- 4.8/5
- Reviews
- 541
- Age
- 4mo ago
1PC 4th of July Pillow Cover 12x20 Inch Patriotic Lumbar Pillow Cover with Cotton Tassels Vintage Americana Flag Stripe Decor for Fourth of July Memorial Day Boho Farmhouse Red White Blue Decor
- Price
- $25.73
- Rating
- 5.0/5
- Reviews
- 13
- Age
- 6mo ago
Gohdiwh 4th of July Throw Pillow Cover 18x18 Inch Set of 2 Blue Red White Stars Patriotic Decorative Outdoor Cushion Cover Independence Memorial Day Pillow Cases Linen Farmhouse for Sofa Couch Bed
- Price
- $17.26
- Rating
- 4.5/5
- Reviews
- 275
- Age
- 3y ago
4th of July Pillow Covers 18x18 Inch Set of 2 Memorial Day Independence Day Red Stripe Blue Star Decor Throw Pillows American Flag USA Patriotic Outdoor Cushion Cases for Couch Bed Decorations
- Price
- $16.74
- Rating
- 4.4/5
- Reviews
- 738
- Age
- 3y ago
Newest
by launch dateONFAON 4th of July Pillow Covers 18x18 Set of 2 Blue Embroidery Star Independence Day Decorations Home of The Free Memorial Day Patriotic Throw Cushion Case for Home Sofa Couch
- Price
- $7.64
- Rating
- 4.8/5
- Reviews
- 541
- Age
- 4mo ago
ONFAON 4th of July Freedom Throw Pillow Cover 18x18 Inch Let Freedom Ring Stars Red White Flower Patriotic Independence Memorial Day USA Flag Cushion Case for Sofa Couch Set of 4
- Price
- $9.89
- Rating
- 4.6/5
- Reviews
- 289
- Age
- 4mo ago
1PC 4th of July Pillow Cover 12x20 Inch Patriotic Lumbar Pillow Cover with Cotton Tassels Vintage Americana Flag Stripe Decor for Fourth of July Memorial Day Boho Farmhouse Red White Blue Decor
- Price
- $25.73
- Rating
- 5.0/5
- Reviews
- 13
- Age
- 6mo ago
AVOIN colorlife 4th of July Patriotic Embroidered Throw Pillow Covers 18 x 18 Inch Striped Star Flag Stars Decor Tufted Patterned Linen Cushion Case for Sofa Couch Set of 2
- Price
- $26.46
- Rating
- 5.0/5
- Reviews
- 28
- Age
- 7mo ago
Jonhier 4th of July Throw Pillow Cover Independence Day Patriotic Throw Pillow Case Tufted American Flag Pattern Textured Cushion Cases Memorial Day Flag Day Decor for Sofa Bed (Blue 18 x 18)
- Price
- $19.37
- Rating
- 4.6/5
- Reviews
- 79
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 19% of clicks, no more. An open shelf where new products get seen.
Brands
54 falling
Sellers
68
Est. top-5 brand share
45%
Top 20: 80%
Est. top-5 click share
19%
Top 20: 49%
Open market
50%
- AVOIN colorlife19%
- RABUSOFA9%
- DFXSZ6%
- Jonhier6%
- Hongsome5%
- YOSICHY4%
Demand
4th of July Pillow Covers 18x18 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 76.9×
Search terms
Top 4th of July Pillow Covers 18x18 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- patriotic pillow covers76K/yr
- 4th of july pillow covers54K/yr
- patriotic pillow covers 18x1854K/yr
- patriotic outdoor pillows42K/yr
- 4th of july pillow covers 18x1847K/yr
- 4th of july pillows35K/yr
- patriotic pillows37K/yr
- 4th of july outdoor pillows21K/yr
- american flag pillow31K/yr
- red white and blue pillow covers22K/yr
Reviews and returns
What reviews say buyers love and hate about 4th of July Pillow Covers 18x18
We read the reviews and the return reasons for every product selling here.
“Color off”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 4th of July Pillow Covers 18x18 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data