4th of July Pillow Covers 18x18
Pass4th of July Pillow Covers 18x18 scores 70 out of 100, a Pass. Shoppers spend an estimated $171K a year here, search demand grew +389.0% this quarter, and an estimated 0.9% of orders come back.
- Flapen Score
- 70 / 100Top 1% of 11,240 Home & Kitchen niches · +21 vs the category median of 4970
- Market size
- $171K/yr624K searches / yr
- 90-day growth
- +389.0%search demand this quarter
- Competition
- 19%top-5 click share · 54 brands · 68 sellers
Flapen Score
4th of July Pillow Covers 18x18 against its category
The dotted line is the Home & Kitchen average. Past it, 4th of July Pillow Covers 18x18 is stronger. Inside it, weaker.
Market
The 4th of July Pillow Covers 18x18 market on Amazon at a glance
Shoppers on Amazon United States searched for 4th of July Pillow Covers 18x18 624K times last year and spent an estimated $171K. The top 5 brands take 45% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 70 out of 100, a Pass.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 624K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +389.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $171K a year.
- Searches, last 12 months
- 624K
- Growth, 90 days vs prior 90
- +389.0%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $171Ka year
- Peak month
- June76.9× the quietest month
- Top search term
- patriotic pillow covers76K searches a year
02 · Price
A sale here is worth $14.61.
Listings sell for $14.61 on average, from $5.21 to $41.50. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $14.61 that is $1K to $4K a year per listing.
- Average price
- $14.61under the $15 to $100 sweet spot
- Price range
- $5.21–$41.50
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$4K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
99% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #964 within Decorative Pillows, Inserts & Covers. It carries 215 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 99%
- Prime listings
- 99%
- Out of stock, average day
- 2.4%
- Average rank
- #964in Decorative Pillows, Inserts & Covers
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 215per listing
- Listings tracked
- 109
04 · Newcomers
24 of last year's 35 launches cleared the first-year sales bar.
35 products launched here in the last 12 months. 24 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 35
- Successful launches
- 24Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top 4th of July Pillow Covers 18x18 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 19% of clicks. An open shelf where new products get seen.
Brands
54 falling
Sellers
68
Top-5 brand share
45%
Top 20: 80%
Top-5 click share
19%
Top 20: 49%
Open market
50%
- Brand 119%
- Brand 29%
- Brand 36%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
4th of July Pillow Covers 18x18 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 76.9×
Search terms
Top 4th of July Pillow Covers 18x18 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- patriotic pillow covers76K/yr
- 4th of july pillow covers54K/yr
- patriotic pillow covers 18x1854K/yr
- patriotic outdoor pillows42K/yr
- 4th of july pillow covers 18x1847K/yr
- 4th of july pillows35K/yr
- patriotic pillows37K/yr
- 4th of july outdoor pillows21K/yr
- american flag pillow31K/yr
- red white and blue pillow covers22K/yr
Reviews and returns
What reviews say buyers love and hate about 4th of July Pillow Covers 18x18
We read the reviews and the return reasons for every product selling here.
“Color off”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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FAQ
Common 4th of July Pillow Covers 18x18 questions
Answered from the same tracked data.