Zyrtec
MaybeShoppers spend an estimated $32.0M a year here. But the top 5 brands take 95% of clicks, so Zyrtec is a Maybe.
- Flapen Score
- 58 / 100Top 16% of 14,768 Health & Household niches · +9 vs the category median of 4958
- Market size
- $32.0M/yr8.5M searches / yr
- 90-day growth
- +10.9%search demand this quarter
- Competition
- 59%top-5 click share · 9 brands · 85 sellers
Flapen Score
Zyrtec against its category
The dotted line is the Health & Household average. Past it, Zyrtec is stronger. Inside it, weaker.
Market
The Zyrtec market on Amazon at a glance
Shoppers on Amazon United States searched for Zyrtec 8.5M times last year and spent an estimated $32.0M. The top 5 brands take 95% of clicks. Demand peaks in Apr–May. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 20.2% of those searches ended in a purchase.
Shoppers searched for this 8.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.2% of those searches ended in a purchase. Searches in the last 90 days moved +10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32.0M a year.
- Searches, last 12 months
- 8.5M
- Growth, 90 days vs prior 90
- +10.9%
- Conversion, latest week
- 20.2%
- Market size, estimated
- $32.0Ma year
- Peak month
- April2.7× the quietest month
- Top search term
- zyrtec2.4M searches a year
02 · Price
A sale here is worth $18.58.
Listings sell for $18.58 on average, from $3.09 to $41.59. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 60,000 to 80,000 of them. At $18.58 that is $1.1M to $1.5M a year per listing.
- Average price
- $18.58inside the $15 to $100 sweet spot
- Price range
- $3.09–$41.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1,000,000 or moreAmazon's top range
- Units per listing a year
- 60,000–80,000
- Revenue per listing a year
- $1.1M–$1.5M
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Allergy, Sinus & Asthma. It carries 24,876 reviews at 4.75 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #21in Allergy, Sinus & Asthma
- Average rating
- 4.75 starsAmazon United States average 4.42 stars
- Average reviews
- 24,876per listing
- Listings tracked
- 22
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 96 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 96 months
Products
Top Zyrtec products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Basic Care All Day Allergy Cetirizine Hydrochloride Tablets 10 mg 24-Hour Relief for Sneezing Runny Nose Itchy Eyes & Throat Indoor & Outdoor Allergy Relief 365 Count
- Price
- $14.50
- Rating
- 4.7/5
- Reviews
- 70,891
- Age
- 4y ago
Zyrtec Allergy Medicine 24-Hour Allergy Relief Cetirizine Tablets for Symptoms Like Sneezing Runny Nose Itchy Watery Eyes Bundle Pack 30-Count Plus 3x1-Count Packs
- Price
- $21.88
- Rating
- 4.8/5
- Reviews
- 10,905
- Age
- 5y ago
Zyrtec 24 Hour Allergy Relief Tablets Cetirizine Tablets for Symptoms Like Sneezing Runny Nose Itchy Watery Eyes 90-Count Size Plus 3x1-Count Packs
- Price
- $41.59
- Rating
- 4.8/5
- Reviews
- 5,381
- Age
- 2y ago
Zyrtec 24 Hour Allergy Relief Tablets Indoor & Outdoor Allergy Medicine for Adults with 5 mg Cetirizine Hydrochloride Relief of Runny Nose Sneezing Itchy Eyes Plus Dust Mold & Pet Dander 35 ct
- Price
- $19.00
- Rating
- 4.7/5
- Reviews
- 1,169
- Age
- 1y ago
ValuMeds 24-Hour Allergy Medicine Antihistamine for Pollen Hay Fever Dry Itchy Eyes Allergies | Cetirizine HCl 10mg Caplets Compare to Leading Brand (300 Count)
- Price
- $11.04
- Rating
- 4.7/5
- Reviews
- 36,515
- Age
- 7y ago
Trending
estimated 90-day click momentum
Zyrtec Allergy Medicine Relief for 24 Hours Cetirizine Tablets 10 mg for Symptoms Like Sneezing Runny Nose Itchy Watery Eyes and Itchy Nose or Throat 45 Count Size
- Price
- $27.29
- Rating
- 4.8/5
- Reviews
- 10,905
- Age
- 5y ago
Allegra Adult 24-Hour Allergy Relief Tablets Non-Drowsy Indoor and Outdoor Allergy Medicine 180 mg Fexofenadine HCI Antihistamine Pill 90 Count Plus 1 Count Travel Pack
- Price
- $38.83
- Rating
- 4.8/5
- Reviews
- 660
- Age
- 8mo ago
Amazon Basic Care Allergy Relief Loratadine Tablets 10 mg 24-Hour Non-Drowsy Antihistamine for Runny Nose Sneezing Itchy Eyes 300 Count (Packaging may vary)
- Price
- $10.44
- Rating
- 4.7/5
- Reviews
- 25,605
- Age
- 8y ago
Zyrtec 24 Hour Allergy Relief Tablets Indoor & Outdoor Allergy Medicine for Adults with 5 mg Cetirizine Hydrochloride Relief of Runny Nose Sneezing Itchy Eyes Plus Dust Mold & Pet Dander 35 ct
- Price
- $19.00
- Rating
- 4.7/5
- Reviews
- 1,169
- Age
- 1y ago
Benadryl Extra Strength Relief Allergy Tablets 50 mg Diphenhydramine HCl 2X The Strength in One Pill Compared to 1 of the Ultratabs Works When You Need it Most 24 Count
- Price
- $8.06
- Rating
- 4.8/5
- Reviews
- 5,857
- Age
- 4y ago
Newest
by launch dateAllegra Adult 24-Hour Allergy Relief Tablets Non-Drowsy Indoor and Outdoor Allergy Medicine 180 mg Fexofenadine HCI Antihistamine Pill 90 Count Plus 1 Count Travel Pack
- Price
- $38.83
- Rating
- 4.8/5
- Reviews
- 660
- Age
- 8mo ago
Zyrtec Allergy Medicine Relief for Full 24 Hours Cetirizine Tablets Take on Symptoms Like Sneezing Runny Nose Itchy Watery Eyes and Itchy Nose or Throat 75 Count Size
- Price
- $35.14
- Rating
- 4.8/5
- Reviews
- 1,036
- Age
- 11mo ago
Zyrtec 24 Hour Allergy Relief Tablets Indoor & Outdoor Allergy Medicine for Adults with 5 mg Cetirizine Hydrochloride Relief of Runny Nose Sneezing Itchy Eyes Plus Dust Mold & Pet Dander 35 ct
- Price
- $19.00
- Rating
- 4.7/5
- Reviews
- 1,169
- Age
- 1y ago
Zyrtec 24 Hour Allergy Relief Tablets Cetirizine Tablets for Symptoms Like Sneezing Runny Nose Itchy Watery Eyes 90-Count Size Plus 3x1-Count Packs
- Price
- $41.59
- Rating
- 4.8/5
- Reviews
- 5,381
- Age
- 2y ago
Claritin Allergy Medicine for Adults 24-Hour Non-Drowsy Loratadine 10mg Pills Antihistamine 30 Tablets + 1ct On-The-Go Relief
- Price
- $20.56
- Rating
- 4.7/5
- Reviews
- 3,694
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
85
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 98%
Open market
3%
- Zyrtec42%
- Amazon Basic Care39%
- ValuMeds9%
- HealthA2Z3%
- Claritin3%
- TIME-CAP LABS, INC.2%
- Open — no brand owns it (3 brands, 3%)
Demand
Zyrtec search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May · busiest ÷ quietest = 2.7×
Search terms
Top Zyrtec search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- zyrtec2.4M/yr
- allergy medicine2.3M/yr
- zyrtec allergy pills1.2M/yr
- allergy pills447K/yr
- allergy437K/yr
- allergy relief359K/yr
- antihistamine211K/yr
- allergy meds146K/yr
- non drowsy allergy medicine149K/yr
- allergy medicine non drowsy103K/yr
Reviews and returns
What reviews say buyers love and hate about Zyrtec
We read the reviews and the return reasons for every product selling here.
“my skin was itchy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Zyrtec questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data