Is zote soap profitable to sell on Amazon United States?

The niche generates $633K/yr across 13 tracked products. 90-day search growth is +25.7%. Flapen's verdict: Skip it (49/100).

How competitive is the zote soap niche?

4 brands and 236 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in zote soap?

Top complaints mined from reviews: Smell, Value For Money, Symptom Reduction. The return rate is 0.2%.

When does demand for zote soap peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the zote soap niche?

Listings span $4.05–$28.19; the average listing price is $10.43 (sweet spot $15–$100). The average incumbent carries 4,431 reviews — the moat a new listing must climb.

zote soap

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great7.0%

search→purchase rate — share of searches ending in a sale

Market size

Good$633K

$633K/yr · 861K searches

Price range

Good$4.05–$28.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+25.7%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay$10.43

avg listing price — sweet spot $15–$100

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad4,431.15

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, zote soap is a $633K/yr Amazon United States market (861K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 49/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

zote soap market data

Units sold / yr: 60K–80K; avg 4,000–5,000/product
Revenue / yr: $626K–$834K; units × avg price
Conversion rate: 7.0%
Avg BSR: #147
Page quality: 0%
Prime: 77%
Sponsored: 69%
Out of stock: 1.4%
Avg brand age: 61 months
Avg seller age: 135 days

Competition & brand share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Brands

4 flat

Sellers

236

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

ZOTE70%
T.TAIO18%
SENOR BANANA6%
Product Of Zote6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +25.7% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top zote soap search terms

zote soap288K/yr +24.5%8.1% conv.
zote152K/yr +13.4%5.0% conv.
esponjabon117K/yr +77.6%3.9% conv.
esponjabon soap47K/yr +46.0%4.3% conv.
jabon zote66K/yr +8.3%4.3% conv.
zote soap bar61K/yr -6.5%8.6% conv.
jabon zote en barra36K/yr -14.4%5.0% conv.
t.taio esponjabon14K/yr +177.4%1.4% conv.
zote laundry soap9K/yr +75.4%3.9% conv.
mexican soap14K/yr -0.3%2.1% conv.

All search terms

Top zote soap products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Zote Laundry Soap Bar - Pink 7oz

ZOTE$4.054.6★4,482 rev

Zote Laundry Soap Bar - Stain Remover - Catfish Bait - Pink 3 Bars-7 Oz (200g) Each

ZOTE$5.614.6★3,895 rev

T.Taio Esponjabon Mother of Pearl Soap Sponge - Refreshing Shower Scrubber for Bath Wash & Oil Removal - Bathroom Necessities with Invigorating Scents - Mini Pearl Included

T.TAIO$8.084.3★19,019 rev

(PACK OF 3 BARS) Zote WHITE Laundry Bar Soap with Even MORE Whitening Power & Satin Remover. Light Fresh Scent! Safe for delicate clothes! (3 Bars 14.1oz Each Bar)

ZOTE$8.304.6★704 rev

Esponjabon Mother of Pearl Soap Sponge - Cleansing Shower Scrubber - Cleaning Bath Wash Scrub - Oil Removal - Massage & Lather Foot Elbow & Face - Bathroom Accessories (2 pack)

SENOR BANANA$9.584.3★178 rev

Newest

by launch date

Esponjabon Mother of Pearl Soap Sponge - Cleansing Shower Scrubber - Cleaning Bath Wash Scrub - Oil Removal - Massage & Lather Foot Elbow & Face - Bathroom Accessories (2 pack)

SENOR BANANA$9.58178 rev

2y ago

T.Taio Esponjabon Mother of Pearl Soap Sponge - Revitalizing Shower Scrubber for Bath Wash & Oil Removal - Bathroom Essentials with Fresh Scents - Pearl with Mini

T.TAIO$13.831,076 rev

2y ago

T.Taio Esponjabon Mother of Pearl Soap Sponge - Refreshing Shower Scrubber for Bath Wash & Oil Removal - Bathroom Necessities with Invigorating Scents - Mini Pearl Included

T.TAIO$8.0819,019 rev

3y ago

T.Taio Esponjabon Mother of Pearl Soap Sponge - Cleansing Shower Scrubber - Cleaning Bath Wash Scrub - Oil Removal - Massage & Lather Foot Elbow & Face - Bathroom Accessories - Fresh Scent (5-Pack)

T.TAIO$28.197,417 rev

4y ago

T. Taio Mother of Pearl Esponjabon Soap Sponge - Gentle Shower Scrubber - Cleaning Bath Wash Scrub - Dirt & Oil Removal - Massage & Lather Foot Elbow & Face Bathroom Accessories Fresh Nacre Scent

T.TAIO$5.8919,019 rev

5y ago

What buyers say about zote soap

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Cleaning21%

“It cleans well”

Smell18%

“Great scent”

Quality-Overall12%

“Good quality and fresh smell”

Value For Money9%

“Very affordable”

Advertised Vs Actual Product5%

“Arrived as advertised”

Soft Feel4%

“Gentle on skin”

Efficiency4%

“Works well”

Cleansing4%

“Highly recommend for cleaning makeup brushes and sponges”

Washability4%

“Great option for hand washing”

Ease Of Use3%

“Easy to use didnt cause any irritation to my skin”

What buyers complain about

Smell23%

“It smell different”

Value For Money16%

“The suprise 14.95$ postage charge that was added at the time of delivery was not so great”

Symptom Reduction7%

“Im darkskin and it did nothing for my hyperpigmentation”

Stain Resistance6%

“I had been struggling with stains on my kids clothes for a long time”

Thickness5%

“not the thick ones”

Size-Overall5%

“Product was small”

Mixing/Blending3%

“The almost squishy bar doesnt blend with other ingredients to make a homemade laundry soap”

Color3%

“Weird color”

De-Grease3%

“also gets any grease stain out”

Ethical Trade/Fair Trade3%

“this seller scammed me”

Top return reasons

Smell22%

Value For Money21%

Size-Overall20%

Advertised Vs Actual Product8%

Defective Material/Parts6%

Stain Resistance3%

Functionality-Overall3%