Skip to content
61

zip top reusable silicone containers

Worth a look

Shows a sweet-spot price point ($32.55 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 21Growth 94Conversion 35Competition 74Returns 55Price range 90Avg price 95Brand share 66Review moat 25Quality gap 62

Avg price

Incredible$32.55

avg listing price — sweet spot $15–$100

Growth

Great+106.7%

90-day search growth — must beat 0% to launch

Price range

Great$9.85–$93.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Good2.8%

return rate — above 5% kills the launch gate

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,951.95

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$83K

$83K/yr · 91K searches

According to Flapen's Amazon United States niche tracking, zip top reusable silicone containers is a $83K/yr Amazon United States market (91K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 61/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

zip top reusable silicone containers market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$49K–$65K
units × avg price
Conversion rate
2.8%
Avg BSR
#713
Page quality
0%
Prime
88%
Sponsored
100%
Out of stock
10.4%
Avg brand age
31 months
Avg seller age
162 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

37

Top-5 brand share

66%

Top 20: 99%

Top-5 click share

41%

Top 20: 80%

Open market

28%

  • Zip Top22%
  • EVERBAG16%
  • MWVVIP11%
  • Annaklin9%
  • CuLiDing8%
  • Yedvog7%

Demand

Weekly Amazon search volume, last 40 weeks — +106.7% search growth over the last 90 days.
5K3KSpike '25Black Friday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Top zip top reusable silicone containers search terms

  • everbag7K/yr
  • everbag silicone food storage bags7K/yr
  • everbag silicone storage6K/yr
  • zip top reusable silicone containers26K/yr
  • zip top20K/yr
  • ever bag silicone3K/yr
  • ziptop11K/yr
  • ziptop reusable silicone containers8K/yr
  • zip top silicone bags3K/yr
All search terms

Top zip top reusable silicone containers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$5K9%$7K12%$10K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about zip top reusable silicone containers

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Excellent quality”

Storage Capacity8%

“Great storage choice”

Ease Of Use8%

“Come in handy”

Durability6%

“they are very durable”

Ease Of Cleaning6%

“easy clean”

Value For Money6%

“Definitely worth the buy”

Strength5%

“They are sturdy”

Size-Overall5%

“The variety of sizes is great”

Recycle/Reuse4%

“Very nice and reusable”

Leak-Proof4%

“do not leak”

What buyers complain about

Size-Overall13%

“slightly larger”

Ease Of Cleaning6%

“Doesnt clean well”

Dishwasher Safe5%

“Dont put in dishwasher”

Value For Money5%

“I wish they werent so expensive but”

Advertised Vs Actual Product4%

“Not what advertised”

Functionality-Overall4%

“POOR execution”

Material Quality3%

“NOT MACHINE WASH MATERIAL”

Durability3%

“Great functionality, not so great durability”

Ease Of Use3%

“the closure was so difficult”

Thickness3%

“If you're familiar with the well-known brand of silicone bags - Stasher - these are thinner”

Top return reasons

Size-Overall45%
Material Quality9%
Color6%
Thin6%
Advertised Vs Actual Product6%
Value For Money2%
Weight Heavy2%
Chest Fit2%
Quality-Overall2%
Leak-Proof2%

Common questions

Is zip top reusable silicone containers profitable to sell on Amazon United States?
The niche generates $83K/yr across 41 tracked products. 4 of 18 products launched in the last 360 days are still selling. 90-day search growth is +106.7%. Flapen's verdict: Worth a look (61/100).
How competitive is the zip top reusable silicone containers niche?
21 brands and 37 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in zip top reusable silicone containers?
Top complaints mined from reviews: Size-Overall, Ease Of Cleaning, Dishwasher Safe. The return rate is 2.8%.
What does it cost to enter the zip top reusable silicone containers niche?
Listings span $9.85–$93.63; the average listing price is $32.55 (sweet spot $15–$100). The average incumbent carries 3,952 reviews — the moat a new listing must climb.