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53

zinc phosphide

Worth a look

Shows beatable incumbent ratings (4.0★), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 29Growth 59Conversion 78Competition 19Returns 95Price range 78Avg price 89Brand share 0Review moat 28Quality gap 95

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great$20.48

avg listing price — sweet spot $15–$100

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Price range

Great$9.97–$33.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+35.1%

90-day search growth — must beat 0% to launch

Market size

Okay$129K

$129K/yr · 82K searches

Review moat

Okay3,713.42

avg incumbent reviews — the moat a new listing must climb

Competition

Bad77%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, zinc phosphide is a $129K/yr Amazon United States market (82K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

zinc phosphide market data

Units sold / yr
8K–10K
avg 500–750/product
Revenue / yr
$164K–$205K
units × avg price
Conversion rate
7.6%
Avg BSR
#183
Page quality
0%
Prime
92%
Sponsored
17%
Out of stock
0.0%
Avg brand age
67 months
Avg seller age
145 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

67

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • Victor92%
  • Neogen3%
  • Bonide2%
  • Prozap2%

Demand & seasonality

Weekly Amazon search volume, last 88 weeks — +35.1% search growth over the last 90 days.
2K2KPrime Day '25Spike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.6×

Top zinc phosphide search terms

  • victor rodent killer14K/yr
  • victor pestchaser14K/yr
  • zinc phosphide17K/yr
  • victor rodent repeller10K/yr
  • zinc phosphide bait6K/yr
  • victor rat poisoning5K/yr
  • victor mouse repellent7K/yr
  • victor pestchaser rodent repeller4K/yr
  • victor rodent repeller plug in3K/yr
  • victor rodent repellent2K/yr
All search terms

Top zinc phosphide products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$13K20%$26K30%$39K40%$51K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about zinc phosphide

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control28%

“gets rid of rodents”

Quality-Overall16%

“seem well-made”

Advertised Vs Actual Product13%

“As advertised”

Value For Money11%

“Worth every penny”

Ease Of Use9%

“Easy to use”

Smell3%

“Appears they loved the minty smell”

Durability2%

“Once placed, they bait blocks seems to be pretty durable until something chews on it, which is entirely the point”

Size-Overall2%

“they fit perfectly”

Suitable For Indoor2%

“These bait blocks were easy to set up, and I appreciated that they can be used both indoors and outdoors”

Strength2%

“They have a solid shape that holds up well”

What buyers complain about

Functionality-Overall41%

“No results”

Pest/Insect Control27%

“did not kill rat”

Value For Money8%

“it was so expensive”

Durability4%

“Ripping apart the bag”

Smell3%

“the smell of”

Quality-Overall2%

“Garbage”

Contamination2%

“Nd the poison wasnt doing anything”

Natural Resource Wastage1%

“Waste”

Advertised Vs Actual Product1%

“Falsely advertised”

Leak-Proof1%

“received with the lid off & granules everywhere”

Top return reasons

Functionality-Overall37%
Size-Overall13%
Pest/Insect Control12%
Advertised Vs Actual Product11%
Value For Money7%
Leak-Proof3%
Defective Material/Parts3%
Smell2%
Product Condition2%
Certifications2%

Common questions

Is zinc phosphide profitable to sell on Amazon United States?
The niche generates $129K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +35.1%. Flapen's verdict: Worth a look (53/100).
How competitive is the zinc phosphide niche?
4 brands and 67 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in zinc phosphide?
Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Value For Money. The return rate is 0.9%.
When does demand for zinc phosphide peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the zinc phosphide niche?
Listings span $9.97–$33.62; the average listing price is $20.48 (sweet spot $15–$100). The average incumbent carries 3,713 reviews — the moat a new listing must climb.