zheng gu shui
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$36.35avg listing price — sweet spot $15–$100
Price range
Incredible$19.29–$65.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good545.44avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Market size
Okay$268K$268K/yr · 115K searches
Growth
Okay+6.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad84%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, zheng gu shui is a $268K/yr Amazon United States market (115K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep. Verdict: Skip it — 47/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
zheng gu shui market data
- Units sold / yr
- 6K–8K
- avg 500–750/product
- Revenue / yr
- $218K–$291K
- units × avg price
- Conversion rate
- 6.4%
- Avg BSR
- #290
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 67%
- Out of stock
- 1.8%
- Avg brand age
- 72 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
17
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- Solstice Medicine Company55%
- SOLSTICE39%
- Zheng Gu Shui5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.3% search growth over the last 90 days.Peak months: Sep · busiest ÷ quietest = 2.1×
Top zheng gu shui search terms
- evil bone water48K/yr
- zheng gu shui31K/yr
- evil bone water spray9K/yr
- evil bone water saint apothecary4K/yr
- zheng gu shui pain relief7K/yr
- saint apothecary evil bone water3K/yr
- yunnan baiyao spray3K/yr
- evil bone water pain spray8K/yr
Top zheng gu shui products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ZHENG GU SHUI - External Analgesic Lotion 3.4 Oz
Solstice Medicine Company$23.964.6★1,864 rev
Zheng Gu Shui External Analgesic Lotion (Spray)(2.0 Fl Oz) (1 Bottle) (Solstice)
SOLSTICE$20.494.5★479 rev
ZHENG GU SHUI - External Analgesic Lotion 3 Oz
Solstice Medicine Company$23.764.6★662 rev
Solstice Medicine Company - Zheng Gu Shui Pain Relief - 3 Pack - 3.4 OZ
SOLSTICE$55.044.7★215 rev
ZHENG GU SHUI - External Analgesic Lotion Spray 2 Oz
Zheng Gu Shui$19.294.6★239 rev
Newest
by launch dateSolstice Medicine Company - Zheng Gu Shui Pain Relief - 3 Pack - 3.4 OZ
SOLSTICE$55.04215 rev
Zheng Gu Shui External Analgesic Lotion (Spray)(2.0 Fl Oz) (3 Bottles) (Solstice)
SOLSTICE$50.96635 rev
Zheng Gu Shui External Analgesic Lotion (Spray)(2.0 Fl Oz) (1 Bottle) (Solstice)
SOLSTICE$20.49479 rev
ZHENG GU SHUI - External Analgesic Lotion 3 Oz
Solstice Medicine Company$23.76662 rev
Zheng Gu Shui External Analgesic Roll On Bottle Pack of 3 USA Version
Solstice Medicine Company$65.48246 rev
Trending
90-day click momentumZHENG GU SHUI - External Analgesic Lotion 3.4 Oz
Solstice Medicine Company$23.964.6★
Zheng Gu Shui External Analgesic Roll On Bottle Pack of 3 USA Version
Solstice Medicine Company$65.484.8★
SOLSTICE MEDICINE COMPANY - Zheng Gu Shui External Analgesic Lotion 3.4 Oz (PACK OF TWO)
Solstice Medicine Company$44.434.6★
Solstice Medicine Company - Zheng Gu Shui Pain Relief - 3 Pack - 3.4 OZ
SOLSTICE$55.044.7★
Zheng Gu Shui External Analgesic Lotion (Spray)(2.0 Fl Oz) (1 Bottle) (Solstice)
SOLSTICE$20.494.5★
What buyers say about zheng gu shui
What buyers praise and complain about, mined from review topics.What buyers love
“Works well”
“This works great on sore muscles and aches”
“Quality”
“Helps to relieve pain in knees”
“I personally love the smell”
“worth it”
“No skin irritation for me”
“easy to apply”
“It also will help clear your sinuses”
What buyers complain about
“Scent could be better”
“which makes it even less worth the cost”
“Product will stain if spilled”
“Too dilute to do anything”
“doesn't do the trick”
“It takes enough pain away for me to get to sleep”
“Did nothing to help my joint pain”
“it seeped through the box and made it damp and discolored”
“Bottled leaked :/ Product arrived having leaked”
“The bottle is also very small”
Top return reasons
Common questions
- Is zheng gu shui profitable to sell on Amazon United States?
- The niche generates $268K/yr across 9 tracked products. 90-day search growth is +6.3%. Flapen's verdict: Skip it (47/100).
- How competitive is the zheng gu shui niche?
- 3 brands and 17 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in zheng gu shui?
- Top complaints mined from reviews: Smell, Value For Money, Stain Resistance. The return rate is 0.1%.
- When does demand for zheng gu shui peak?
- Demand peaks in Sep; the busiest month runs 2.1× the quietest.
- What does it cost to enter the zheng gu shui niche?
- Listings span $19.29–$65.48; the average listing price is $36.35 (sweet spot $15–$100). The average incumbent carries 545 reviews — the moat a new listing must climb.