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Zep Mold and Mildew Cleaner

Fail

The top 5 brands take 100% of clicks, so Zep Mold and Mildew Cleaner is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$211K/yr261K searches / yr
90-day growth
+44.2%search demand this quarter
Competition
92%top-5 click share · 2 brands · 25 sellers

Flapen Score

Zep Mold and Mildew Cleaner against its category

The dotted line is the Health & Household average. Past it, Zep Mold and Mildew Cleaner is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zep Mold and Mildew Cleaner market on Amazon at a glance

Shoppers on Amazon United States searched for Zep Mold and Mildew Cleaner 261K times last year and spent an estimated $211K. All 2 brands take every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +44.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $211K a year.

Searches, last 12 months
261K
Growth, 90 days vs prior 90
+44.2%
Conversion, latest week
7.0%
Market size, estimated
$211Ka year
Peak month
May2.1× the quietest month
Top search term
zep mold and mildew cleaner142K searches a year

02 · Price

A sale here is worth $11.57.

Listings sell for $11.57 on average, from $3.80 to $26.31. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $11.57 that is $12K to $14K a year per listing.

Average price
$11.57under the $15 to $100 sweet spot
Price range
$3.80–$26.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
$12K–$14K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #19 within Bathroom Cleaners. It carries 1,485 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#19in Bathroom Cleaners
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
1,485per listing
Listings tracked
7

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
65 months

Products

Top Zep Mold and Mildew Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

25

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Brand 194%
  • Brand 26%

Demand

Zep Mold and Mildew Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.1×

Search terms

Top Zep Mold and Mildew Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zep mold and mildew cleaner142K/yr
  • zep mold and mildew remover30K/yr
  • zep mold stain and mildew stain remover35K/yr
  • zep mold19K/yr
  • zep mildew and mold stain remover17K/yr
  • zep mold and mildew14K/yr
  • zep mold stain and mildew stain remover spray3K/yr

Reviews and returns

What reviews say buyers love and hate about Zep Mold and Mildew Cleaner

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Ease Of Cleaning”
18%of negative reviews mention “Functionality-Overall”
0.7%of orders come back
“Not effective”
A buyer, on “Functionality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Zep Mold and Mildew Cleaner questions

Answered from the same tracked data.