Zep All Purpose Cleaner
MaybeBuyers convert on 19.1% of searches. But the top 5 brands take 100% of clicks, so Zep All Purpose Cleaner is a Maybe.
- Flapen Score
- 50 / 100Top 44% of 14,768 Health & Household niches · +1 vs the category median of 4950
- Market size
- $308K/yr154K searches / yr
- 90-day growth
- +73.0%search demand this quarter
- Competition
- 97%top-5 click share · 3 brands · 19 sellers
Flapen Score
Zep All Purpose Cleaner against its category
The dotted line is the Health & Household average. Past it, Zep All Purpose Cleaner is stronger. Inside it, weaker.
Market
The Zep All Purpose Cleaner market on Amazon at a glance
Shoppers on Amazon United States searched for Zep All Purpose Cleaner 154K times last year and spent an estimated $308K. All 3 brands take every click. Demand peaks in Aug–Sep–Oct. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 19.1% of those searches ended in a purchase.
Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.1% of those searches ended in a purchase. Searches in the last 90 days moved +73.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $308K a year.
- Searches, last 12 months
- 154K
- Growth, 90 days vs prior 90
- +73.0%
- Conversion, latest week
- 19.1%
- Market size, estimated
- $308Ka year
- Peak month
- August21.8× the quietest month
- Top search term
- the pink stuff spray34K searches a year
02 · Price
A sale here is worth $10.46.
Listings sell for $10.46 on average, from $3.86 to $24.82. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At $10.46 that is $31K to $42K a year per listing.
- Average price
- $10.46under the $15 to $100 sweet spot
- Price range
- $3.86–$24.82
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $31K–$42K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #17 within All-Purpose Cleaners. It carries 19,843 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 4.3%
- Average rank
- #17in All-Purpose Cleaners
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 19,843per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Zep All Purpose Cleaner products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Stardrops - The Pink Stuff - The Miracle Multi-Purpose Cleaner Spray- 25.36 Fl Oz
- Price
- $5.67
- Rating
- 4.4/5
- Reviews
- 46,099
- Age
- 7y ago

Stardrops - The Pink Stuff - Miracle Bathroom Foam Cleaner 750ml - Baths Tiles Soap Scum Limescale Streak Free
- Price
- $6.13
- Rating
- 4.3/5
- Reviews
- 19,081
- Age
- 5y ago

Scrubbing Bubbles Bathroom and Shower Cleaner Disinfectant Spray Bathroom Grime Fighter Citrus Scent 32oz
- Price
- $3.86
- Rating
- 4.7/5
- Reviews
- 3,641
- Age
- 2y ago

Stardrops - The Pink Stuff - The Miracle Multi-Purpose Cleaning Spray 750ml 3-Pack Bundle (3 Multi-Purpose Spray)
- Price
- $16.34
- Rating
- 4.4/5
- Reviews
- 46,099
- Age
- 5y ago

Stardrops - The Pink Stuff - The Miracle Laundry Oxi Stain Remover Spray 500ml
- Price
- $5.92
- Rating
- 4.4/5
- Reviews
- 2,477
- Age
- 5y ago
Trending
estimated 90-day click momentum
Stardrops - The Pink Stuff - Miracle Bathroom Foam Cleaner 750ml - Baths Tiles Soap Scum Limescale Streak Free
- Price
- $6.13
- Rating
- 4.3/5
- Reviews
- 19,081
- Age
- 5y ago

Stardrops - The Pink Stuff - The Miracle Multi-Purpose Cleaner Spray- 25.36 Fl Oz
- Price
- $5.67
- Rating
- 4.4/5
- Reviews
- 46,099
- Age
- 7y ago

Stardrops The Pink Stuff Ultimate Cleaning Pack Miracle Cleaning Paste Multi-Purpose Spray & Bathroom Foam Cuts Grease Removes Stains Cleans Kitchens Bathrooms and More
- Price
- $24.82
- Rating
- 4.6/5
- Reviews
- 1,662
- Age
- 1y ago

Stardrops - The Pink Stuff - The Miracle Laundry Oxi Stain Remover Spray 500ml
- Price
- $5.92
- Rating
- 4.4/5
- Reviews
- 2,477
- Age
- 5y ago

Stardrops - The Pink Stuff - The Miracle Multi-Purpose Cleaning Spray 750ml 3-Pack Bundle (3 Multi-Purpose Spray)
- Price
- $16.34
- Rating
- 4.4/5
- Reviews
- 46,099
- Age
- 5y ago
Newest
by launch date
Stardrops The Pink Stuff Ultimate Cleaning Pack Miracle Cleaning Paste Multi-Purpose Spray & Bathroom Foam Cuts Grease Removes Stains Cleans Kitchens Bathrooms and More
- Price
- $24.82
- Rating
- 4.6/5
- Reviews
- 1,662
- Age
- 1y ago

Scrubbing Bubbles Bathroom and Shower Cleaner Disinfectant Spray Bathroom Grime Fighter Citrus Scent 32oz
- Price
- $3.86
- Rating
- 4.7/5
- Reviews
- 3,641
- Age
- 2y ago

Stardrops - The Pink Stuff - The Miracle Laundry Oxi Stain Remover Spray 500ml
- Price
- $5.92
- Rating
- 4.4/5
- Reviews
- 2,477
- Age
- 5y ago

Stardrops - The Pink Stuff - The Miracle Multi-Purpose Cleaning Spray 750ml 3-Pack Bundle (3 Multi-Purpose Spray)
- Price
- $16.34
- Rating
- 4.4/5
- Reviews
- 46,099
- Age
- 5y ago

Stardrops - The Pink Stuff - Miracle Bathroom Foam Cleaner 750ml - Baths Tiles Soap Scum Limescale Streak Free
- Price
- $6.13
- Rating
- 4.3/5
- Reviews
- 19,081
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 97% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
19
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
97%
Top 20: 100%
Open market
0%
- Stardrops88%
- Scrubbing Bubbles8%
- The Pink Stuff4%
- Open — no brand owns it (0%)
Demand
Zep All Purpose Cleaner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 21.8×
Search terms
Top Zep All Purpose Cleaner search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- the pink stuff spray34K/yr
- pink stuff spray39K/yr
- the pink stuff spray cleaner6K/yr
- heavy duty cleaning product4K/yr
- pink spray14K/yr
- scrubbing bubbles bathroom grime fighter11K/yr
- pink stuff wipes8K/yr
- the pink stuff wipes6K/yr
- grime cleaner9K/yr
- scrubbing bubbles spray bathroom cleaner6K/yr
Reviews and returns
What reviews say buyers love and hate about Zep All Purpose Cleaner
We read the reviews and the return reasons for every product selling here.
“Does not clean as I expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Zep All Purpose Cleaner questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









