Is yoni oil profitable to sell on Amazon United States?

The niche generates $462K/yr across 36 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is -7.1%. Flapen's verdict: Worth a look (60/100).

How competitive is the yoni oil niche?

22 brands and 25 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 63% of demand.

What do buyers complain about in yoni oil?

Top complaints mined from reviews: Smell, Allergies, Functionality-Overall. The return rate is 0.4%.

When does demand for yoni oil peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the yoni oil niche?

Listings span $6.43–$29.84; the average listing price is $13.94 (sweet spot $15–$100). The average incumbent carries 1,811 reviews — the moat a new listing must climb.

yoni oil

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Avg price

Good$13.94

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$6.43–$29.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$462K

$462K/yr · 732K searches

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,811.11

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-7.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, yoni oil is a $462K/yr Amazon United States market (732K searches/yr). The top 5 brands hold 63% of demand. Verdict: Worth a look — 60/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

yoni oil market data

Units sold / yr: 30K–40K; avg 500–750/product
Revenue / yr: $418K–$558K; units × avg price
Conversion rate: 4.5%
Avg BSR: #582
Page quality: 0%
Prime: 94%
Sponsored: 86%
Out of stock: 2.9%
Avg brand age: 47 months
Avg seller age: 138 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 flat

Sellers

Top-5 brand share

63%

Top 20: 99%

Top-5 click share

43%

Top 20: 85%

Open market

30%

Wovarkie22%
Her Fantasy Box14%
MENOMINO10%
Nurse Yoni Skin8%
Yoni Rescue8%
Magic V Steam7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top yoni oil search terms

yoni oil368K/yr -18.7%5.3% conv.
nurse yoni53K/yr +68.1%1.7% conv.
yoni81K/yr -20.3%1.7% conv.
nurse yoni inner harmony15K/yr +121.2%1.7% conv.
vaginal oil35K/yr +1.2%2.9% conv.
yoni oil for women28K/yr +1.7%4.8% conv.
vagina oil23K/yr -13.5%4.1% conv.
yoni oil for smell and taste18K/yr -12.4%4.7% conv.
nurse yoni wap11K/yr -22.0%2.7% conv.
feminine oil10K/yr -9.0%3.6% conv.

All search terms

Top yoni oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Her Fantasy Box Renew Her | Natural Rejuvenating Yoni Oil for Dark Spots Ingrown Hair and Skin Brightening - Nourishing Moisturizing Formula for All Skin Types

Her Fantasy Box$14.534.5★4,082 rev

Yoni Oil for Women Set Of 3 100% Natural Feminine Oil Deodorant for Women Eliminates Odor and Ph Balanced Feminine Serum Made with Pure Natural Essential Oils (1 fl oz/30 ml)

Wovarkie$10.074.4★1,613 rev

Nurse Yoni Skin 1PCSNurse Yoni Skin Inner Harmony for Women Inner Harmony Capsules Tightening Capsules (1pcs)

Nurse Yoni Skin$29.844.0★9 rev

2 Packs Yoni Oil for Women All Natural Feminine Oil Intimate Deodorant for Women Ph Balanced and Eliminates Odor 100% Natural Feminine Serum Made with Rose Essential Oils (1 fl oz/30 ml)

Wovarkie$9.064.4★1,682 rev

Yoni Rescue$19.234.5★501 rev

Newest

by launch date

Nurse Yoni Skin 1PCSNurse Yoni Skin Inner Harmony for Women Inner Harmony Capsules Tightening Capsules (1pcs)

Nurse Yoni Skin$29.849 rev

2mo ago

Yoni Oil Natural Feminine Oil for Women Odor Control Dark Spots Ingrown Hairs & Skin Brightening pH Balanced Moisturizing Herbal Serum with Essential Oils Intimate Vaginal Care Made in USA

Erbaid$6.4353 rev

5mo ago

Yoni Rescue Yoni Oil 6.76 oz All Natural Ingredient for Women pH Balance & Wetness Vaginal Oil for Dark Spots Hydration & Comfort - Apricot Jojoba Chamomile Vitamin E (Pink Sugar)

Yoni Rescue$19.76501 rev

12mo ago

Yoni Rescue Yoni Oil 6.76oz All Natural Ingredient for Women pH Balance & Wetness Vaginal Oil for Dark Spots Hydration & Comfort - Apricot Jojoba Chamomile Vitamin E (Strawberry Pineapple)

Yoni Rescue$19.44501 rev

12mo ago

Yoni Oil Wash for Women pH Balance and Wetness Feminine Oil Ingrown Hair Nourishing Moisturizing Formula for All Skin Types Yoni Care with Vitamin E Natural Yoni Wash(Strawberry)

GPP$7.22166 rev

1y ago

What buyers say about yoni oil

What buyers praise and complain about, mined from review topics.

What buyers love

Smell20%

“Light scent”

Quality-Overall10%

“Excellent product”

Moist/Dry10%

“Great moisturizing”

Efficiency6%

“It does work”

Taste-Overall5%

“No harsh taste”

Advertised Vs Actual Product5%

“Works as advertised”

Value For Money4%

“Great value”

Allergies4%

“No irritation”

Soft Feel4%

“Soft and smooth”

Oily/Greasy2%

“skin friendly without the oiliness or residue”

What buyers complain about

Smell16%

“Weird smell”

Allergies11%

“Irritated My Skin”

Functionality-Overall9%

“Not at all effective”

Value For Money5%

“Overpriced”

Moist/Dry4%

“seemed to worsen dryness”

Size-Overall3%

“Its a small container”

Durability2%

“bar doesnt last a month”

Side Effects2%

“Also very nauseous”

Sensitivity-Overall2%

“My skin is extremely sensitive”

Grip1%

“Slipping and sliding”

Top return reasons

Smell32%

Functionality-Overall14%

Advertised Vs Actual Product11%

Leak-Proof9%

Oily/Greasy4%

Defective Material/Parts4%

Product Condition3%