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Yes Bar

Maybe

An estimated 0.0% of orders come back. But shoppers spend an estimated $39K a year here, so Yes Bar is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$39K/yr30K searches / yr
90-day growth
-18.4%search demand this quarter
Competition
54%top-5 click share · 16 brands · 559 sellers

Flapen Score

Yes Bar against its category

The dotted line is the Health & Household average. Past it, Yes Bar is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yes Bar market on Amazon at a glance

Shoppers on Amazon United States searched for Yes Bar 30K times last year and spent an estimated $39K. The top 5 brands take 87% of clicks. Demand peaks in Jul. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
30K
Growth, 90 days vs prior 90
-18.4%
Conversion, latest week
5.6%
Market size, estimated
$39Ka year
Peak month
July2.4× the quietest month
Top search term
vegan protein chips10K searches a year

02 · Price

A sale here is worth $23.20.

Listings sell for $23.20 on average, from $5.13 to $39.93. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $23.20 that is $0 to $2K a year per listing.

Average price
$23.20inside the $15 to $100 sweet spot
Price range
$5.13–$39.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

68% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #197 within Healthy Snacks & Beverages. It carries 1,760 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
93%
Out of stock, average day
23.1%
Average rank
#197in Healthy Snacks & Beverages
Average rating
4.02 starsAmazon United States average 4.42 stars
Average reviews
1,760per listing
Listings tracked
28

04 · Newcomers

4 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
4Amazon's first-year sales bar
Average brand age
51 months

Products

Top Yes Bar products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

559

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

54%

Top 20: 92%

Open market

11%

  • Brand 142%
  • Brand 216%
  • Brand 313%
  • Brand 413%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (10 brands, 11%)

Demand

Yes Bar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.4×

Search terms

Top Yes Bar search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vegan protein chips10K/yr
  • endurance protein chips7K/yr
  • natural endurance protein chips5K/yr
  • pea protein chips3K/yr
  • rivalz snacks3K/yr
  • rivalz2K/yr
  • rivals stuffed snacks97/yr

Reviews and returns

What reviews say buyers love and hate about Yes Bar

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Taste-Overall”
30%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Horrible aftertaste”
A buyer, on “Taste-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Yes Bar questions

Answered from the same tracked data.