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39

yellow ribbon 1 1/2 inch

Skip it

Prices mostly outside the sweet spot ($3.33–$11.31) — this niche doesn't clear our bar today.

Market size 6Growth 22Conversion 96Competition 46Returns 69Price range 0Avg price 22Brand share 58Review moat 46Quality gap 19

Conversion

Incredible13.8%

search→purchase rate — share of searches ending in a sale

Returns

Good2.2%

return rate — above 5% kills the launch gate

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,930

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-5.6%

90-day search growth — must beat 0% to launch

Avg price

Bad$8.05

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$23K

$23K/yr · 21K searches

Price range

Bad$3.33–$11.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, yellow ribbon 1 1/2 inch is a $23K/yr Amazon United States market (21K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Feb–Mar–Apr–May. Verdict: Skip it — 39/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

yellow ribbon 1 1/2 inch market data

Units sold / yr
3K–3K
avg 100–250/product
Revenue / yr
$20K–$24K
units × avg price
Conversion rate
13.8%
Avg BSR
#169
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
0.0%
Avg brand age
37 months
Avg seller age
240 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

20

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

57%

Top 20: 99%

Open market

23%

  • YASEO17%
  • woric16%
  • CLUEWR16%
  • NESCCI14%
  • Jutieuo8%
  • Mauproy6%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — -5.6% search growth over the last 90 days.
900700Spike '24Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr, May · busiest ÷ quietest = 5.1×

Top yellow ribbon 1 1/2 inch search terms

  • yellow ribbon 1 1/2 inch17K/yr
  • yellow satin ribbon 1 1/2 inch3K/yr
  • liston amarillo 1 1/21K/yr
All search terms

Top yellow ribbon 1 1/2 inch products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$9348%$2K12%$3K16%$4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about yellow ribbon 1 1/2 inch

What buyers praise and complain about, mined from review topics.

What buyers love

Color34%

“Beautiful color”

Quality-Overall26%

“very good quality for bouquets”

Advertised Vs Actual Product10%

“As promised”

Material Quality7%

“Very good material”

Brightness/Shine/Glow6%

“yes glow too”

Strength6%

“Very strong”

Soft Feel3%

“Es suave para trabajar con ella.”

Value For Money3%

“Cost was great”

Embellishment/Embroidery Quality1%

“This ribbon is beautiful”

What buyers complain about

Shape/Style20%

“It didn't quite get the look I was hoping for”

Color20%

“Yellow color is ORANGE”

Thickness20%

“Very thin”

Thin10%

“thin”

Quality-Overall10%

“its very thin ribbon its not top quality”

Durability10%

“Doesn't hold up well”

Top return reasons

Color54%
Size-Overall11%
Display Colors9%
Advertised Vs Actual Product4%
Material Quality4%
Quality-Overall4%
Value For Money4%
Thin3%
Thickness2%
Brightness/Shine/Glow1%

Common questions

Is yellow ribbon 1 1/2 inch profitable to sell on Amazon United States?
The niche generates $23K/yr across 21 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -5.6%. Flapen's verdict: Skip it (39/100).
How competitive is the yellow ribbon 1 1/2 inch niche?
17 brands and 20 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in yellow ribbon 1 1/2 inch?
Top complaints mined from reviews: Shape/Style, Color, Thickness. The return rate is 2.2%.
When does demand for yellow ribbon 1 1/2 inch peak?
Demand peaks in Feb–Mar–Apr–May; the busiest month runs 5.1× the quietest.
What does it cost to enter the yellow ribbon 1 1/2 inch niche?
Listings span $3.33–$11.31; the average listing price is $8.05 (sweet spot $15–$100). The average incumbent carries 1,930 reviews — the moat a new listing must climb.