Yankee Candle 3 Wick

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -47.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months

41K

Growth, 90 days vs prior 90

-47.5%

Conversion, latest week

2.3%

Market size, estimated

$17Ka year

Top search term

3-wick decorative candles19K searches a year

Listings sell for $17.87 on average, from $7.94 to $25.56. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $17.87 that is $0 to $2K a year per listing.

Average price

$17.87inside the $15 to $100 sweet spot

Price range

$7.94–$25.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.9%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #176 within Aromatherapy. It carries 5,836 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

8.4%

Average rank

#176in Aromatherapy

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

5,836per listing

Listings tracked

32

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

39 months