Xylitol Toothpaste for Kids

Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $280K a year.

Searches, last 12 months

89K

Growth, 90 days vs prior 90

-19.2%

Conversion, latest week

19.9%

Market size, estimated

$280Ka year

Peak month

February1.5× the quietest month

Top search term

spry toothpaste63K searches a year

Listings sell for $15.70 on average, from $7.75 to $38.89. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $15.70 that is $12K to $16K a year per listing.

Average price

$15.70inside the $15 to $100 sweet spot

Price range

$7.75–$38.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$12K–$16K

Returns

0.4%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #268 within Toothpaste. It carries 1,070 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.8%

Average rank

#268in Toothpaste

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

1,070per listing

Listings tracked

14

The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

75 months