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Xeroform Petrolatum Dressing 5x9

Maybe

Buyers convert on 15.2% of searches. But the top 5 products take 83% of clicks, so Xeroform Petrolatum Dressing 5x9 is a Maybe.

Flapen Score
53
53 / 100Top 32% of 14,768 Health & Household niches · +4 vs the category median of 49
Market size
$211K/yr51K searches / yr
90-day growth
+33.6%search demand this quarter
Competition
83%top-5 click share · 9 brands · 22 sellers

Flapen Score

Xeroform Petrolatum Dressing 5x9 against its category

The dotted line is the Health & Household average. Past it, Xeroform Petrolatum Dressing 5x9 is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average
See the method

Market

The Xeroform Petrolatum Dressing 5x9 market on Amazon at a glance

Shoppers on Amazon United States searched for Xeroform Petrolatum Dressing 5x9 51K times last year and spent an estimated $211K. The top 5 brands take 89% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 15.2% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.2% of those searches ended in a purchase. Searches in the last 90 days moved +33.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $211K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+33.6%
Conversion, latest week
15.2%
Market size, estimated
$211Ka year
Peak month
July1.5× the quietest month
Top search term
xeroform petrolatum dressing 5x935K searches a year

02 · Price

A sale here is worth $27.41.

Listings sell for $27.41 on average, from $11.21 to $52.79. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $27.41 that is $21K to $27K a year per listing.

Average price
$27.41inside the $15 to $100 sweet spot
Price range
$11.21–$52.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
$21K–$27K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #66 within Bandages & Bandaging Supplies. It carries 1,034 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#66in Bandages & Bandaging Supplies
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
1,034per listing
Listings tracked
11

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
61 months

Products

Top Xeroform Petrolatum Dressing 5x9 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

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The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

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Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

22

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

8%

  • Brand 148%
  • Brand 216%
  • Brand 311%
  • Brand 410%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (3 brands, 8%)

Demand

Xeroform Petrolatum Dressing 5x9 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Xeroform Petrolatum Dressing 5x9 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • xeroform petrolatum dressing 5x935K/yr
  • curad xeroform petrolatum dressing 5x99K/yr
  • xeroform occlusive gauze strip 5x94K/yr
  • covidien xeroform occlusive petrolatum gauze dressing3K/yr

Reviews and returns

What reviews say buyers love and hate about Xeroform Petrolatum Dressing 5x9

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Adhesion/Stickiness”
0.7%of orders come back
“They dont stick”
A buyer, on “Adhesion/Stickiness”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

Keep looking

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All Health & Household niches

FAQ

Common Xeroform Petrolatum Dressing 5x9 questions

Answered from the same tracked data.