Xcaret Hotel Scent

Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $548K a year.

Searches, last 12 months

256K

Growth, 90 days vs prior 90

-7.8%

Conversion, latest week

4.4%

Market size, estimated

$548Ka year

Top search term

homedics serene scent refills106K searches a year

Listings sell for $48.57 on average, from $8.55 to $166.58. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $48.57 that is $5K to $12K a year per listing.

Average price

$48.57inside the $15 to $100 sweet spot

Price range

$8.55–$166.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$5K–$12K

Returns

0.9%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #132 within Aromatherapy. It carries 1,361 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

90%

Out of stock, average day

2.0%

Average rank

#132in Aromatherapy

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

1,361per listing

Listings tracked

41

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

8Amazon's first-year sales bar

Average brand age

30 months