X-all Multi Purpose Cleaner

Shoppers searched for this 873K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

873K

Growth, 90 days vs prior 90

-1.8%

Conversion, latest week

6.2%

Market size, estimated

$1.1Ma year

Peak month

July10.8× the quietest month

Top search term

xall all purpose cleaner203K searches a year

Listings sell for $19.96 on average, from $19.94 to $19.99. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 15,000 to 20,000 of them. At $19.96 that is $299K to $399K a year per listing.

Average price

$19.96inside the $15 to $100 sweet spot

Price range

$19.94–$19.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

15,000–20,000

Revenue per listing a year

$299K–$399K

Returns

1.0%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #57 within All-Purpose Cleaners. It carries 2,151 reviews at 2.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

75%

Out of stock, average day

0.0%

Average rank

#57in All-Purpose Cleaners

Average rating

2.63 starsAmazon United States average 4.42 stars

Average reviews

2,151per listing

Listings tracked

4

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months