Wrap Around Heating Pad

Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -30.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $109K a year.

Searches, last 12 months

124K

Growth, 90 days vs prior 90

-30.4%

Conversion, latest week

2.9%

Market size, estimated

$109Ka year

Peak month

December3.1× the quietest month

Top search term

wrap around heating pad54K searches a year

Listings sell for $30.43 on average, from $16.64 to $47.14. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $30.43 that is $3K to $8K a year per listing.

Average price

$30.43inside the $15 to $100 sweet spot

Price range

$16.64–$47.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

3.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #233 within Hot & Cold Therapies. It carries 6,781 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

4.6%

Average rank

#233in Hot & Cold Therapies

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

6,781per listing

Listings tracked

21

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

6Amazon's first-year sales bar

Average brand age

34 months