Is wormwood profitable to sell on Amazon United States?

The niche generates $573K/yr across 34 tracked products. 8 of 9 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Worth a look (62/100).

How competitive is the wormwood niche?

27 brands and 571 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 49% of demand.

What do buyers complain about in wormwood?

Top complaints mined from reviews: Functionality-Overall, Taste-Overall, Side Effects. The return rate is 0.0%.

When does demand for wormwood peak?

Demand peaks in Jan–Feb–Mar–Nov; the busiest month runs 3.2× the quietest.

What does it cost to enter the wormwood niche?

Listings span $9.00–$35.40; the average listing price is $17.85 (sweet spot $15–$100). The average incumbent carries 1,764 reviews — the moat a new listing must climb.

wormwood

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Brand share

Great49%

top-5 brand share — no brand owns this niche

Avg price

Great$17.85

avg listing price — sweet spot $15–$100

Price range

Great$9.00–$35.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Conversion

Good6.3%

search→purchase rate — share of searches ending in a sale

Market size

Good$573K

$573K/yr · 508K searches

Review moat

Okay1,763.74

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-14.4%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, wormwood is a $573K/yr Amazon United States market (508K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Jan–Feb–Mar–Nov. Verdict: Worth a look — 62/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

wormwood market data

Units sold / yr: 30K–40K; avg 750–1,000/product
Revenue / yr: $536K–$714K; units × avg price
Conversion rate: 6.3%
Avg BSR: #923
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 0.2%
Avg brand age: 45 months
Avg seller age: 165 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

27 falling

Sellers

571

Top-5 brand share

49%

Top 20: 94%

Top-5 click share

43%

Top 20: 87%

Open market

44%

VINATURA14%
VivoNu11%
Lukaree9%
Frontier Co-op8%
Clean Nutraceuticals8%
Nature's Answer7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.4% search growth over the last 90 days.

Peak months: Jan, Feb, Mar, Nov · busiest ÷ quietest = 3.2×

Open Trend

Top wormwood search terms

wormwood419K/yr -11.9%5.7% conv.
worm wood16K/yr -3.3%5.0% conv.
black walnut and wormwood11K/yr -18.3%6.5% conv.
wormwood combination15K/yr -37.8%3.9% conv.
green hull black walnut wormwood cloves15K/yr -51.2%3.2% conv.
warmwood5K/yr -29.1%5.2% conv.
wormwood black walnut clove tincture4K/yr -7.4%6.1% conv.
green walnut hull wormwood clove4K/yr -0.2%3.6% conv.
black walnut wormwood cloves4K/yr -10.0%5.0% conv.
wormwood clove green walnut hull9K/yr -59.3%2.8% conv.

All search terms

Top wormwood products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

18-in-1 Black Walnut Wormwood Cleanse for Humans 80 Day Supply Serving Rapid Gut Cleanse & Digestive Health with Clove Garlic Turmeric Pumpkin Seed Oregano Berberine & More 240 Softgels

VivoNu$26.554.6★521 rev

VINATURA Wormwood Black Walnut Clove Capsules - Cleanse Detox Intestinal Guard Formula Supplement for Humans with Wormwood herb Black Walnut Extract Combination 60 Capsules

VINATURA$17.744.5★2,242 rev

Frontier Co-op Wormwood Herb Bulk Bag Cut & Sifted Wormwood Tea and Herbal Uses Kosher | 16 Ounce (Pack of 1)

Frontier Co-op$17.584.7★546 rev

Natures Answer Black Walnut and Wormwood Complex | Promotes Overall Health and Wellbeing | Super Concentrated 2 000mg | Vegan Non-GMO Gluten-Free & Alcohol-Free 1oz | Promotes a Healthy Gut

Nature's Answer$13.294.6★1,314 rev

Lukaree Wormwood Black Walnut Clove Cleanse for Humans Tincture Rapid Gut Detox & Digestive Health with Garlic Pumpkin Seeds Soursop Oregano 10:1 Ultra-Concentrated Liposomal Tech 98% Absorption

Lukaree$25.054.5★821 rev

Newest

by launch date

Wormwood Black Walnut Clove for Humans Tincture Advanced 8-in-1 Gut Cleanse Detox & Digestive Well -ness w. Garlic Pumpkin Seeds Soursop Oregano Plantain 10:1 Extract Liposomal Tech 98% Absorption

JUIWEFKK$10.0152 rev

5mo ago

18-in-1 Wormwood Black Walnut Clove Parasite Cleanse | Gut Cleanse & Detox Digestive Balance with Garlic Turmeric Pumpkin Seed Oregano Berberine | Soy-Free Gentle Nourishing Gut Formula 300 ct

MIDDKUOO$19.87122 rev

5mo ago

2 Packs 1000MG Wormwood Black Walnut Clove Cleanse for Humans Tincture 23-IN-1 Gut Support Supplement for Adults 10:1 Ultra-Concentrated Liposomal Tech 98% Absorption Raspberry Flavor 4 Fl oz

lickshine$27.9069 rev

9mo ago

VINATURA Wormwood Black Walnut Cloves Liquid - Cleanse Detox for Humans with Papaya Leaf and Pumpkin Seed Intestinal Guard Formula Supplement - 2 fl oz

VINATURA$17.79249 rev

9mo ago

FullChea Wormwood Herb 6oz/171g Cut & Sifted Artemisia Absinthium Pure Dried Wormwood Tea Leaves No Additives Resealable Pouch for Freshness Ideal for Daily Herbal Tea & Traditional Use

FullChea$11.1830 rev

10mo ago

What buyers say about wormwood

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall13%

“Excellent product”

Taste-Overall10%

“Great smooth taste”

Regulates Digestion9%

“Great digestion”

Efficiency6%

“Effective for me”

Advertised Vs Actual Product6%

“As Advertised”

Value For Money4%

“Good value for the money”

Ease Of Use4%

“Easy to Use”

Ingredients-Overall4%

“Quality ingredients”

Acid Regulator/Stomach Ache Relief3%

“Helped with my stomach issue”

Side Effects3%

“No side effects”

What buyers complain about

Functionality-Overall15%

“No results”

Taste-Overall9%

“The taste is off putting”

Side Effects6%

“Possible Side Effects”

Bitter4%

“Incredibly bitter”

Ingredients-Overall4%

“Not strong enough or weak ingredients”

Dosage3%

“Maybe it was just stronger per dose”

Regulates Digestion3%

“My digestion doesnt always know what to do with that”

Acid Regulator/Stomach Ache Relief3%

“My stomach hurt”

Value For Money3%

“Waste of money”

Allergies3%

“Allergic reactiom”

Top return reasons

Functionality-Overall27%

Leak-Proof10%

Quality-Overall7%

Advertised Vs Actual Product5%

Joint Pain5%

Ingredients-Overall5%

Stain Resistance5%

Bitter5%

Dosage5%

Residue5%

Common questions

Is wormwood profitable to sell on Amazon United States?: The niche generates $573K/yr across 34 tracked products. 8 of 9 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Worth a look (62/100).
How competitive is the wormwood niche?: 27 brands and 571 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 49% of demand.
What do buyers complain about in wormwood?: Top complaints mined from reviews: Functionality-Overall, Taste-Overall, Side Effects. The return rate is 0.0%.
When does demand for wormwood peak?: Demand peaks in Jan–Feb–Mar–Nov; the busiest month runs 3.2× the quietest.
What does it cost to enter the wormwood niche?: Listings span $9.00–$35.40; the average listing price is $17.85 (sweet spot $15–$100). The average incumbent carries 1,764 reviews — the moat a new listing must climb.