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Woolite Instaclean Oxy Pet Stain Destroyer

Fail

The top 5 brands take 100% of clicks, so Woolite Instaclean Oxy Pet Stain Destroyer is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$164K/yr56K searches / yr
90-day growth
-1.2%search demand this quarter
Competition
85%top-5 click share · 2 brands · 51 sellers

Flapen Score

Woolite Instaclean Oxy Pet Stain Destroyer against its category

The dotted line is the Health & Household average. Past it, Woolite Instaclean Oxy Pet Stain Destroyer is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Woolite Instaclean Oxy Pet Stain Destroyer market on Amazon at a glance

Shoppers on Amazon United States searched for Woolite Instaclean Oxy Pet Stain Destroyer 56K times last year and spent an estimated $164K. All 2 brands take every click. Demand peaks in Jul–Aug. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 17.2% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-1.2%
Conversion, latest week
17.2%
Market size, estimated
$164Ka year
Peak month
August1.7× the quietest month
Top search term
woolite insta clean oxy pet stain destroyer21K searches a year

02 · Price

A sale here is worth $16.89.

Listings sell for $16.89 on average, from $10.89 to $25.24. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $16.89 that is $8K to $13K a year per listing.

Average price
$16.89inside the $15 to $100 sweet spot
Price range
$10.89–$25.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$8K–$13K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

44% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #1,109 within Laundry. It carries 1,774 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
100%
Out of stock, average day
7.1%
Average rank
#1,109in Laundry
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
1,774per listing
Listings tracked
9

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
78 months

Products

Top Woolite Instaclean Oxy Pet Stain Destroyer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

2 flat

Sellers

51

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 181%
  • Brand 219%

Demand

Woolite Instaclean Oxy Pet Stain Destroyer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.7×

Search terms

Top Woolite Instaclean Oxy Pet Stain Destroyer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • woolite insta clean oxy pet stain destroyer21K/yr
  • instaclean9K/yr
  • insta clean7K/yr
  • woolite instaclean4K/yr
  • insta clean home and auto oxy stain remover3K/yr
  • woolite insta clean3K/yr
  • woolite stain remover3K/yr
  • instaclean stain remover3K/yr
  • insta clean stain remover1K/yr
  • woolite insta clean oxy3K/yr

Reviews and returns

What reviews say buyers love and hate about Woolite Instaclean Oxy Pet Stain Destroyer

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Ease Of Cleaning”
25%of negative reviews mention “Stain Resistance”
0.4%of orders come back
“Not for pet stains”
A buyer, on “Stain Resistance”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Woolite Instaclean Oxy Pet Stain Destroyer questions

Answered from the same tracked data.