Wool Wash
FailThe top 5 brands take 100% of clicks, so Wool Wash is a Fail.
- Flapen Score
- 46 / 100Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 4946
- Market size
- $715K/yr290K searches / yr
- 90-day growth
- -38.5%search demand this quarter
- Competition
- 72%top-5 click share · 5 brands · 42 sellers
Flapen Score
Wool Wash against its category
The dotted line is the Health & Household average. Past it, Wool Wash is stronger. Inside it, weaker.
Market
The Wool Wash market on Amazon at a glance
Shoppers on Amazon United States searched for Wool Wash 290K times last year and spent an estimated $715K. All 5 brands take every click. Demand peaks in Jan–Feb–Mar–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 14.1% of those searches ended in a purchase.
Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved -38.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $715K a year.
- Searches, last 12 months
- 290K
- Growth, 90 days vs prior 90
- -38.5%
- Conversion, latest week
- 14.1%
- Market size, estimated
- $715Ka year
- Peak month
- January3.3× the quietest month
- Top search term
- wool wash88K searches a year
02 · Price
A sale here is worth $17.54.
Listings sell for $17.54 on average, from $8.46 to $28.00. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $17.54 that is $35K to $44K a year per listing.
- Average price
- $17.54inside the $15 to $100 sweet spot
- Price range
- $8.46–$28.00
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $35K–$44K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #186 within Laundry. It carries 1,964 reviews at 4.71 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #186in Laundry
- Average rating
- 4.71 starsAmazon United States average 4.42 stars
- Average reviews
- 1,964per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 78 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 78 months
Products
Top Wool Wash products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
42
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
0%
- Brand 180%
- Brand 28%
- Brand 36%
- Brand 44%
- Brand 52%
Demand
Wool Wash search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 3.3×
Search terms
Top Wool Wash search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wool wash88K/yr
- eucalan wool wash73K/yr
- eucalan61K/yr
- eucalan delicate wash12K/yr
- wool wash for knitting blocking15K/yr
- wool soap12K/yr
- eucalan no rinse delicate wash11K/yr
- no rinse wool wash5K/yr
- no rinse laundry detergent3K/yr
- euclan3K/yr
Reviews and returns
What reviews say buyers love and hate about Wool Wash
We read the reviews and the return reasons for every product selling here.
“Very irritating scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wool Wash questions
Answered from the same tracked data.









