Is Wool and Cashmere Spray profitable to sell on Amazon United States?

Flapen scores Wool and Cashmere Spray 35 out of 100 on Amazon United States, a Fail. Shoppers spend $76K a year across 7 tracked products. Search demand grew -54.2% in the last 90 days.

How competitive is the Wool and Cashmere Spray niche on Amazon United States?

4 brands and 7 sellers compete in Wool and Cashmere Spray on Amazon United States. The top 5 Wool and Cashmere Spray products take 91% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Wool and Cashmere Spray?

Wool and Cashmere Spray buyers on Amazon United States complain most about Smell, Size-Overall, and Value For Money. An estimated 1.3% of orders come back.

When does demand for Wool and Cashmere Spray peak?

Search demand for Wool and Cashmere Spray on Amazon United States peaks in Jan–Feb–Nov–Dec, and the busiest month runs 8.1× the quietest.

What does it cost to enter the Wool and Cashmere Spray niche?

Wool and Cashmere Spray sells for $17.45 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $9.85 to $28.00. The average product has 2,639 reviews, the count a new listing must catch up to.

Wool and Cashmere Spray

Fail

Demand is soft, at -54.2% this quarter, so Wool and Cashmere Spray is a Fail.

Flapen Score: 35
35 / 100Ranks 13,764 of 14,768 Health & Household niches · −14 vs the category median of 49
Market size: $76K/yr73K searches / yr
90-day growth: -54.2%search demand this quarter
Competition: 91%top-5 click share · 4 brands · 7 sellers

Flapen Score

Wool and Cashmere Spray against its category

The dotted line is the Health & Household average. Past it, Wool and Cashmere Spray is stronger. Inside it, weaker.

35Fail

This niche Category average

See the method

Market

The Wool and Cashmere Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Wool and Cashmere Spray 73K times last year and spent an estimated $76K. All 4 brands take every click. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -54.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months: 73K
Growth, 90 days vs prior 90: -54.2%
Conversion, latest week: 6.0%
Market size, estimated: $76Ka year
Peak month: January8.1× the quietest month
Top search term: sweater spray for cashmere20K searches a year

02 · Price

A sale here is worth $17.45.

Listings sell for $17.45 on average, from $9.85 to $28.00. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $17.45 that is $13K to $17K a year per listing.

Average price: $17.45inside the $15 to $100 sweet spot
Price range: $9.85–$28.00
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 6K–8K
Units per listing a year: 750–1,000
Revenue per listing a year: $13K–$17K
Returns: 1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #74 within Laundry. It carries 2,639 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #74in Laundry
Average rating: 4.41 starsAmazon United States average 4.42 stars
Average reviews: 2,639per listing
Listings tracked: 7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 69 months

Products

Top Wool and Cashmere Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

Brand 174%
Brand 210%
Brand 310%
Brand 46%

Demand

Wool and Cashmere Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 8.1×

Search terms

Top Wool and Cashmere Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

sweater spray for cashmere20K/yr -49.6%7.8% conv.
cashmere spray8K/yr -46.7%3.4% conv.
wool conditioner8K/yr -52.5%2.9% conv.
sweater spray10K/yr -54.7%7.3% conv.
cashmere sweater spray6K/yr -60.7%10.3% conv.
wool softener5K/yr -50.5%0.9% conv.
wool and cashmere spray5K/yr -63.4%15.2% conv.
wool spray3K/yr -51.5%4.3% conv.
cashmere spray for sweaters4K/yr -68.5%14.2% conv.
sweater spray for cashmere and wool3K/yr -66.4%11.0% conv.

Reviews and returns

What reviews say buyers love and hate about Wool and Cashmere Spray

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Smell”

38%of negative reviews mention “Smell”

1.3%of orders come back

“No scent”

A buyer, on “Smell”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Wool and Cashmere Spray questions

Answered from the same tracked data.

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