Wooden Cane

Shoppers searched for this 217K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months

217K

Growth, 90 days vs prior 90

-5.9%

Conversion, latest week

1.3%

Market size, estimated

$100Ka year

Peak month

August1.9× the quietest month

Top search term

wood canes for men38K searches a year

Listings sell for $36.93 on average, from $9.74 to $88.12. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $36.93 that is $0 to $4K a year per listing.

Average price

$36.93inside the $15 to $100 sweet spot

Price range

$9.74–$88.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.9%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #416 within Mobility Aids & Equipment. It carries 1,588 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

90%

Out of stock, average day

4.7%

Average rank

#416in Mobility Aids & Equipment

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

1,588per listing

Listings tracked

58

13 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

3Amazon's first-year sales bar

Average brand age

53 months