wood filler sticks
Worth a lookShows a sweet-spot price point ($18.45 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$18.45avg listing price — sweet spot $15–$100
Price range
Great$6.07–$74.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Market size
Okay$202K$202K/yr · 168K searches
Review moat
Okay2,536.1avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, wood filler sticks is a $202K/yr Amazon United States market (168K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Jun–Aug. Verdict: Worth a look — 59/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
wood filler sticks market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- $185K–$231K
- units × avg price
- Conversion rate
- 6.5%
- Avg BSR
- #69
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 73%
- Out of stock
- 5.7%
- Avg brand age
- 52 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
92
Top-5 brand share
63%
Top 20: 99%
Top-5 click share
48%
Top 20: 90%
Open market
32%
- DAIXISM16%
- Guardsman14%
- Lifreer12%
- MOHAWK11%
- Boncart10%
- J-B Weld6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.7% search growth over the last 90 days.Peak months: Jun, Aug · busiest ÷ quietest = 2.6×
Top wood filler sticks search terms
- wood filler sticks64K/yr
- mohawk blendal sticks14K/yr
- wood filler stick11K/yr
- wood putty stick10K/yr
- wax filler stick for wood7K/yr
- wood filler crayon6K/yr
- furniture repair wax sticks for wood4K/yr
- wood wax filler sticks4K/yr
- wax filler sticks5K/yr
- wax wood filler sticks5K/yr
Top wood filler sticks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Guardsman Wax Wood Furniture Filler Sticks Furniture Scratch Repair Kit for Wood Floors Cabinets Chairs and Furnishings 5 Colors
Guardsman$7.954.1★4,088 rev
Lifreer Wood Filler Sticks 16 Colors Wood Crayons for Scratches Scuffs Cracks Stains and Holes Furniture Wax Crayons Pen for Touch Up Furniture Floors Cabinets Tables and Doors
Lifreer$16.634.2★1,587 rev
Furniture Repair Kit Wood Markers - Set of 13 - Markers and Wax Sticks with Sharpener Kit for Stains Scratches Wood Floors Tables Desks Carpenters Bedposts Touch Ups and Cover Ups
DAIXISM$9.874.3★22,752 rev
Mohawk Blendal Sticks 12/pk
MOHAWK$74.004.6★77 rev
Boncart Wood Filler Sticks 6 Colors Wood Wax Crayons for Repairing Scratches Scuffs Cracks and nail Holes on Wood Furniture Floors Cabinets Tables and Doors
Boncart$8.863.9★996 rev
Newest
by launch date
White Wood Filler Sticks 3 Pack - Wax Putty Repair Pen to Fix Nail Holes Scratches & Dings in Baseboard Cabinet Trim Wall & Furniture Renters-Friendly & Apartment Move-Out Repair Kit Pure White
SMAPHY$11.17472 rev
Oriflame Wood Furniture Filler Sticks: 12-Color Wood Repair Wax Crayons with Scraper for Scratches/Cracks/Holes/Stains in Floors/Table/Cabinets/Desks/Bedposts(Hardwood/Laminate)
Oriflame$12.1215 rev
Kenbry Wood Filler Sticks 3 Colors White Wax Fill Stick Wood Repair Kit for Scratches Crack Scuffs Gouges on Wooden Funiture Floors Cabinets Tables and Doors-Rub Briskly Repair
Kenbry$9.60614 rev
Uxney Wood Filler Sticks20 Colors Wood Repair Wax Crayons Furniture Markers Touch up for Repairing Scratches Scuffs Cracks Dings and Holes in Wood Floors Cabinets Furniture (Technicolor Series)
Uxney$16.43156 rev
Windspeed 30+2P Repair Crayons Painted with Cow Wood Products Wood Filler Stick 30 Color Wood Filler Putty Wax Crayon Furniture Repair Putty Stick for Baseboard Cabinet Furniture Floor with 2 Scraper
Windspeed$21.6098 rev
Trending
90-day click momentumWhite Wood Filler Sticks 3 Pack - Wax Putty Repair Pen to Fix Nail Holes Scratches & Dings in Baseboard Cabinet Trim Wall & Furniture Renters-Friendly & Apartment Move-Out Repair Kit Pure White
SMAPHY$11.174.0★
J-B Weld Tan KwikWood Wood Repair Epoxy Putty 1 oz. Stick
J-B Weld$6.074.5★
Anglekai 16PCS Furniture Repair Kit Colorful Wood Filler Stick Floor Scratch Kits Wooden Repair Wax Sticks for Repairing Scratches
Anglekai$13.324.5★
Gorilla All Purpose Wood Filler Natural Color 6 Ounce Tube (Pack of 1) - Water Resistant for Indoor or Outdoor Projects and Repairs
GORILLA$8.554.2★
REALINN Wood Furniture Repair Kit- Set of 28 - Touch Up Markers Fillers with Wood Putty - Repair Scratch Cracks Hole Discoloration for Wooden Door Floor Table Cabinet
REALINN$21.884.4★
What buyers say about wood filler sticks
What buyers praise and complain about, mined from review topics.What buyers love
“The colors are accurate”
“Easy process”
“Excellent product”
“Works pretty well for scratch cover”
“Good value for money”
“As advertised”
“matches all the different wood tones around the house”
“worked well for small repairs”
“It works”
“Works great on my furniture”
What buyers complain about
“The colors are completely off”
“Doesn't work well”
“Not user friendly”
“Cheap quality”
“Extremely poor adhesion”
“Not as advertised”
“Tore my paint off”
“overpriced”
“Too stiff”
“isnt very thick”
Top return reasons
Common questions
- Is wood filler sticks profitable to sell on Amazon United States?
- The niche generates $202K/yr across 30 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -9.7%. Flapen's verdict: Worth a look (59/100).
- How competitive is the wood filler sticks niche?
- 21 brands and 92 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 63% of demand.
- What do buyers complain about in wood filler sticks?
- Top complaints mined from reviews: Color, Functionality-Overall, Ease Of Use. The return rate is 1.6%.
- When does demand for wood filler sticks peak?
- Demand peaks in Jun–Aug; the busiest month runs 2.6× the quietest.
- What does it cost to enter the wood filler sticks niche?
- Listings span $6.07–$74.00; the average listing price is $18.45 (sweet spot $15–$100). The average incumbent carries 2,536 reviews — the moat a new listing must climb.