Womens Over 50 Multivitamin

Shoppers searched for this 603K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved +16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $949K a year.

Searches, last 12 months

603K

Growth, 90 days vs prior 90

+16.5%

Conversion, latest week

11.3%

Market size, estimated

$949Ka year

Top search term

one a day womens 50 plus277K searches a year

Listings sell for $13.87 on average, from $8.65 to $17.59. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 8,000 to 10,000 of them. At $13.87 that is $111K to $139K a year per listing.

Average price

$13.87under the $15 to $100 sweet spot

Price range

$8.65–$17.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

8,000–10,000

Revenue per listing a year

$111K–$139K

Returns

0.0%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #137 within Multivitamins. It carries 18,014 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#137in Multivitamins

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

18,014per listing

Listings tracked

12

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months