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Womens Multivitamin Gummy

Maybe

An estimated 0.0% of orders come back. But the average product has 14,814 reviews to catch up to, so Womens Multivitamin Gummy is a Maybe.

Flapen Score
55
55 / 100
Top 24% of 14,768 Health & Household niches · +6 vs the category median of 49
Market size
$2.4M/yr1.6M searches / yr
90-day growth
-5.5%search demand this quarter
Competition
65%top-5 click share · 14 brands · 674 sellers

Flapen Score

Womens Multivitamin Gummy against its category

The dotted line is the Health & Household average. Past it, Womens Multivitamin Gummy is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Womens Multivitamin Gummy market on Amazon at a glance

Shoppers on Amazon United States searched for Womens Multivitamin Gummy 1.6M times last year and spent an estimated $2.4M. The top 5 brands take 82% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 10.8% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.4M a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
-5.5%
Conversion, latest week
10.8%
Market size, estimated
$2.4Ma year
Peak month
August1.4× the quietest month
Top search term
womens multivitamin gummy398K searches a year

02 · Price

A sale here is worth $14.20.

Listings sell for $14.20 on average, from $6.04 to $28.51. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 8,000 to 10,000 of them. At $14.20 that is $114K to $142K a year per listing.

Average price
$14.20under the $15 to $100 sweet spot
Price range
$6.04–$28.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
8,000–10,000
Revenue per listing a year
$114K–$142K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #125 within Multivitamins. It carries 14,814 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#125in Multivitamins
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
14,814per listing
Listings tracked
21

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Womens Multivitamin Gummy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

674

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

65%

Top 20: 99%

Open market

12%

  • Brand 133%
  • Brand 217%
  • Brand 315%
  • Brand 410%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (8 brands, 12%)

Demand

Womens Multivitamin Gummy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Womens Multivitamin Gummy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • womens multivitamin gummy398K/yr
  • vitafusion womens multivitamin gummies197K/yr
  • womens multivitamin gummies78K/yr
  • multivitamin for women gummies124K/yr
  • womens vitamins gummies133K/yr
  • gummy vitamins for women123K/yr
  • women multivitamin gummy109K/yr
  • womens gummy multivitamins64K/yr
  • vitamin gummies for women63K/yr
  • womens gummy vitamins38K/yr

Reviews and returns

What reviews say buyers love and hate about Womens Multivitamin Gummy

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Taste-Overall”
17%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Chemical taste”
A buyer, on “Taste-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Womens Multivitamin Gummy questions

Answered from the same tracked data.