Witch Hazel Cream
FailThe top 5 brands take 100% of clicks, so Witch Hazel Cream is a Fail.
- Flapen Score
- 43 / 100Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 4943
- Market size
- $192K/yr71K searches / yr
- 90-day growth
- +6.5%search demand this quarter
- Competition
- 96%top-5 click share · 4 brands · 73 sellers
Flapen Score
Witch Hazel Cream against its category
The dotted line is the Health & Household average. Past it, Witch Hazel Cream is stronger. Inside it, weaker.
Market
The Witch Hazel Cream market on Amazon at a glance
Shoppers on Amazon United States searched for Witch Hazel Cream 71K times last year and spent an estimated $192K. All 4 brands take every click. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 16.3% of those searches ended in a purchase.
Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $192K a year.
- Searches, last 12 months
- 71K
- Growth, 90 days vs prior 90
- +6.5%
- Conversion, latest week
- 16.3%
- Market size, estimated
- $192Ka year
- Peak month
- November1.3× the quietest month
- Top search term
- tucks hemorrhoidal cream32K searches a year
02 · Price
A sale here is worth $16.44.
Listings sell for $16.44 on average, from $7.62 to $27.05. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 2,000 to 2,500 of them. At $16.44 that is $33K to $41K a year per listing.
- Average price
- $16.44inside the $15 to $100 sweet spot
- Price range
- $7.62–$27.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $33K–$41K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #110 within Hemorrhoid Care. It carries 15,814 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #110in Hemorrhoid Care
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 15,814per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 79 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 79 months
Products
Top Witch Hazel Cream products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tucks Triple Relief Hemorrhoidal Cream Maximum Strength Pain Relief from Burning Itching and Discomfort with Witch Hazel Treatment Brand Used by Hospitals 0.9oz. (26g)
- Price
- $8.13
- Rating
- 4.5/5
- Reviews
- 1,062
- Age
- 1y ago

TUCKS Medicated Cooling Pads 100 Count Hemorrhoid Pads with Witch Hazel Cleanses Sensitive Areas Protects from Irritation Hemorrhoid Treatment Medicated Pads Used by Hospitals
- Price
- $7.62
- Rating
- 4.8/5
- Reviews
- 61,758
- Age
- 11y ago

Tucks Multi-Care Relief Kit 40 Count Witch Hazel Pads & 0.5 oz. Lidocaine Cream - Protects from Irritation Hemorrhoid Treatment Medicated Pads Used by Hospitals
- Price
- $9.61
- Rating
- 4.8/5
- Reviews
- 2,067
- Age
- 7y ago

WiseWays Herbals Witch Hazel Salve 4 oz
- Price
- $19.69
- Rating
- 4.4/5
- Reviews
- 570
- Age
- 18y ago

REVIVOL-XR Advanced Hemorrhoid Treatment. 5% Lidocaine + Shrinks + Protects. 1.5 oz
- Price
- $27.05
- Rating
- 4.4/5
- Reviews
- 3,754
- Age
- 2y ago
Trending
estimated 90-day click momentum
Doctor Butlers Hemorrhoid & Fissure Ointment - Hemorrhoid Cream with Lidocaine and Phenylephrine HCl for Fast-Acting Relief of Pain Swelling Discomfort and Itching (1 oz)
- Price
- $26.53
- Rating
- 4.3/5
- Reviews
- 25,672
- Age
- 13y ago

TUCKS Medicated Cooling Pads 100 Count Hemorrhoid Pads with Witch Hazel Cleanses Sensitive Areas Protects from Irritation Hemorrhoid Treatment Medicated Pads Used by Hospitals
- Price
- $7.62
- Rating
- 4.8/5
- Reviews
- 61,758
- Age
- 11y ago

WiseWays Herbals Witch Hazel Salve 4 oz
- Price
- $19.69
- Rating
- 4.4/5
- Reviews
- 570
- Age
- 18y ago

Tucks Triple Relief Hemorrhoidal Cream Maximum Strength Pain Relief from Burning Itching and Discomfort with Witch Hazel Treatment Brand Used by Hospitals 0.9oz. (26g)
- Price
- $8.13
- Rating
- 4.5/5
- Reviews
- 1,062
- Age
- 1y ago

REVIVOL-XR Advanced Hemorrhoid Treatment. 5% Lidocaine + Shrinks + Protects. 1.5 oz
- Price
- $27.05
- Rating
- 4.4/5
- Reviews
- 3,754
- Age
- 2y ago
Newest
by launch date
Tucks Triple Relief Hemorrhoidal Cream Maximum Strength Pain Relief from Burning Itching and Discomfort with Witch Hazel Treatment Brand Used by Hospitals 0.9oz. (26g)
- Price
- $8.13
- Rating
- 4.5/5
- Reviews
- 1,062
- Age
- 1y ago

REVIVOL-XR Advanced Hemorrhoid Treatment. 5% Lidocaine + Shrinks + Protects. 1.5 oz
- Price
- $27.05
- Rating
- 4.4/5
- Reviews
- 3,754
- Age
- 2y ago

Tucks Multi-Care Relief Kit 40 Count Witch Hazel Pads & 0.5 oz. Lidocaine Cream - Protects from Irritation Hemorrhoid Treatment Medicated Pads Used by Hospitals
- Price
- $9.61
- Rating
- 4.8/5
- Reviews
- 2,067
- Age
- 7y ago

TUCKS Medicated Cooling Pads 100 Count Hemorrhoid Pads with Witch Hazel Cleanses Sensitive Areas Protects from Irritation Hemorrhoid Treatment Medicated Pads Used by Hospitals
- Price
- $7.62
- Rating
- 4.8/5
- Reviews
- 61,758
- Age
- 11y ago

Doctor Butlers Hemorrhoid & Fissure Ointment - Hemorrhoid Cream with Lidocaine and Phenylephrine HCl for Fast-Acting Relief of Pain Swelling Discomfort and Itching (1 oz)
- Price
- $26.53
- Rating
- 4.3/5
- Reviews
- 25,672
- Age
- 13y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 96% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
73
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
96%
Top 20: 100%
Open market
0%
- TUCKS88%
- Wise Ways Herbals4%
- REVIVOL-XR4%
- Doctor Butler's4%
Demand
Witch Hazel Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Witch Hazel Cream search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- tucks hemorrhoidal cream32K/yr
- witch hazel cream18K/yr
- tucks cream7K/yr
- witch hazel gel5K/yr
- witch hazel cream for hemorrhoids4K/yr
- tucks lidocaine cream3K/yr
- tucks cream for hemorrhoids3K/yr
Reviews and returns
What reviews say buyers love and hate about Witch Hazel Cream
We read the reviews and the return reasons for every product selling here.
“Not effective”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Witch Hazel Cream questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









