Wipes for Women Private Parts

Shoppers searched for this 332K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $525K a year.

Searches, last 12 months

332K

Growth, 90 days vs prior 90

+0.8%

Conversion, latest week

12.9%

Market size, estimated

$525Ka year

Peak month

July1.6× the quietest month

Top search term

honey pot wipes161K searches a year

Listings sell for $12.28 on average, from $1.94 to $28.98. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At $12.28 that is $37K to $49K a year per listing.

Average price

$12.28under the $15 to $100 sweet spot

Price range

$1.94–$28.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

3,000–4,000

Revenue per listing a year

$37K–$49K

Returns

0.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Feminine Care. It carries 2,126 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#14in Feminine Care

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

2,126per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

52 months