Windex Multisurface Cleaner

Shoppers searched for this 516K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $389K a year.

Searches, last 12 months

516K

Growth, 90 days vs prior 90

+17.1%

Conversion, latest week

8.3%

Market size, estimated

$389Ka year

Peak month

June2.5× the quietest month

Top search term

clorox scentiva124K searches a year

Listings sell for $9.11 on average, from $3.02 to $20.44. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $9.11 that is $9K to $11K a year per listing.

Average price

$9.11under the $15 to $100 sweet spot

Price range

$3.02–$20.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

$9K–$11K

Returns

0.1%of orders · Amazon United States median 2.1%

41% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #237 within All-Purpose Cleaners. It carries 12,841 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

41%

Prime listings

95%

Out of stock, average day

4.7%

Average rank

#237in All-Purpose Cleaners

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

12,841per listing

Listings tracked

37

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

57 months