Whyte Oil Pulling

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-7.8%

Conversion, latest week

9.6%

Market size, estimated

$2.2Ma year

Top search term

oil pulling499K searches a year

Listings sell for $14.79 on average, from $4.54 to $32.51. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 8,000 to 10,000 of them. At $14.79 that is $118K to $148K a year per listing.

Average price

$14.79under the $15 to $100 sweet spot

Price range

$4.54–$32.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

8,000–10,000

Revenue per listing a year

$118K–$148K

Returns

0.3%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #110 within Mouthwash. It carries 11,693 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#110in Mouthwash

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

11,693per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

69 months