White Wax

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

22K

Growth, 90 days vs prior 90

-12.9%

Conversion, latest week

4.9%

Market size, estimated

$23Ka year

Peak month

August1.7× the quietest month

Top search term

white wax11K searches a year

Listings sell for $21.99 on average, from $9.96 to $38.90. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $21.99 that is $0 to $2K a year per listing.

Average price

$21.99inside the $15 to $100 sweet spot

Price range

$9.96–$38.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.8%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #373 within Wood Polish & Care. It carries 2,262 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

83%

Out of stock, average day

9.9%

Average rank

#373in Wood Polish & Care

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

2,262per listing

Listings tracked

12

The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

73 months