White Petroleum Jelly

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months

75K

Growth, 90 days vs prior 90

-19.9%

Conversion, latest week

8.2%

Market size, estimated

$73Ka year

Peak month

September52.4× the quietest month

Top search term

white petroleum jelly23K searches a year

Listings sell for $11.85 on average, from $3.43 to $42.54. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $11.85 that is $3K to $6K a year per listing.

Average price

$11.85under the $15 to $100 sweet spot

Price range

$3.43–$42.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

0.5%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #140 within Eczema, Psoriasis & Rosacea Care. It carries 10,491 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

96%

Out of stock, average day

0.0%

Average rank

#140in Eczema, Psoriasis & Rosacea Care

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

10,491per listing

Listings tracked

28

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

80 months