White Gift Bags
MaybeBuyers convert on 9.5% of searches. But demand is soft, at -33.3% this quarter, so White Gift Bags is a Maybe.
- Flapen Score
- 56 / 100Top 21% of 14,768 Health & Household niches · +7 vs the category median of 4956
- Market size
- $1.0M/yr689K searches / yr
- 90-day growth
- -33.3%search demand this quarter
- Competition
- 49%top-5 click share · 20 brands · 24 sellers
Flapen Score
White Gift Bags against its category
The dotted line is the Health & Household average. Past it, White Gift Bags is stronger. Inside it, weaker.
Market
The White Gift Bags market on Amazon at a glance
Shoppers on Amazon United States searched for White Gift Bags 689K times last year and spent an estimated $1.0M. The top 5 brands take 62% of clicks. Demand peaks in Feb. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 9.5% of those searches ended in a purchase.
Shoppers searched for this 689K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -33.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.
- Searches, last 12 months
- 689K
- Growth, 90 days vs prior 90
- -33.3%
- Conversion, latest week
- 9.5%
- Market size, estimated
- $1.0Ma year
- Peak month
- February4.0× the quietest month
- Top search term
- white gift bags181K searches a year
02 · Price
A sale here is worth $15.65.
Listings sell for $15.65 on average, from $6.57 to $26.97. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At $15.65 that is $39K to $47K a year per listing.
- Average price
- $15.65inside the $15 to $100 sweet spot
- Price range
- $6.57–$26.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- $39K–$47K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #222 within Gift Bags. It carries 2,457 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #222in Gift Bags
- Average rating
- 4.70 starsAmazon United States average 4.42 stars
- Average reviews
- 2,457per listing
- Listings tracked
- 29
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top White Gift Bags products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 flat
Sellers
24
Top-5 brand share
62%
Top 20: 100%
Top-5 click share
49%
Top 20: 90%
Open market
32%
- Brand 120%
- Brand 215%
- Brand 313%
- Brand 48%
- Brand 57%
- Brand 66%
Demand
White Gift Bags search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 4.0×
Search terms
Top White Gift Bags search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white gift bags181K/yr
- white gift bags with handles111K/yr
- white bags83K/yr
- white bags with handles75K/yr
- white gift bag40K/yr
- white paper bags with handles56K/yr
- white gift bags bulk17K/yr
- gift bags white13K/yr
- white paper gift bags15K/yr
- white kraft bags11K/yr
Reviews and returns
What reviews say buyers love and hate about White Gift Bags
We read the reviews and the return reasons for every product selling here.
“Horrible quality/cheaply made”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Gift Bags questions
Answered from the same tracked data.









