White Athletic Tape

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $124K a year.

Searches, last 12 months

71K

Growth, 90 days vs prior 90

-1.8%

Conversion, latest week

15.6%

Market size, estimated

$124Ka year

Peak month

December1.8× the quietest month

Top search term

white athletic tape37K searches a year

Listings sell for $11.25 on average, from $5.18 to $19.02. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,250 to 1,500 of them. At $11.25 that is $14K to $17K a year per listing.

Average price

$11.25under the $15 to $100 sweet spot

Price range

$5.18–$19.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

1,250–1,500

Revenue per listing a year

$14K–$17K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #39 within Braces, Splints & Supports. It carries 3,281 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

8.6%

Average rank

#39in Braces, Splints & Supports

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

3,281per listing

Listings tracked

11

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months