Western Wrapping Paper

Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months

177K

Growth, 90 days vs prior 90

+2.9%

Conversion, latest week

5.9%

Market size, estimated

$112Ka year

Peak month

December10.0× the quietest month

Top search term

western wrapping paper58K searches a year

Listings sell for $10.86 on average, from $7.30 to $15.71. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $10.86 that is $0 to $1K a year per listing.

Average price

$10.86under the $15 to $100 sweet spot

Price range

$7.30–$15.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.7%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #925 within Gift Wrap Paper. It carries 142 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

9.1%

Average rank

#925in Gift Wrap Paper

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

142per listing

Listings tracked

36

21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

0Amazon's first-year sales bar

Average brand age

20 months