Is Wellnee profitable to sell on Amazon United States?

Flapen scores Wellnee 39 out of 100 on Amazon United States, a Fail. Shoppers spend $93K a year across 4 tracked products. Search demand grew -30.3% in the last 90 days.

How competitive is the Wellnee niche on Amazon United States?

2 brands and 4 sellers compete in Wellnee on Amazon United States. The top 5 Wellnee products take 100% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Wellnee?

Wellnee buyers on Amazon United States complain most about Functionality-Overall, Durability, and Adhesion/Stickiness. An estimated 2.9% of orders come back.

When does demand for Wellnee peak?

Search demand for Wellnee on Amazon United States peaks in Jul–Aug–Oct, and the busiest month runs 10.7× the quietest.

What does it cost to enter the Wellnee niche?

Wellnee sells for $31.21 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $22.12 to $49.97. The average product has 3,095 reviews, the count a new listing must catch up to.

Wellnee

Fail

The top 5 products take 100% of clicks, so Wellnee is a Fail.

Filters Quality Gap

Flapen Score: 39
39 / 100Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 49
Market size: $93K/yr44K searches / yr
90-day growth: -30.3%search demand this quarter
Competition: 100%top-5 click share · 2 brands · 4 sellers

Flapen Score

Wellnee against its category

The dotted line is the Health & Household average. Past it, Wellnee is stronger. Inside it, weaker.

39Fail

This niche Category average

See the method

Market

The Wellnee market on Amazon at a glance

Shoppers on Amazon United States searched for Wellnee 44K times last year and spent an estimated $93K. All 2 brands take every click. Demand peaks in Jul–Aug–Oct. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 6.8% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months: 44K
Growth, 90 days vs prior 90: -30.3%
Conversion, latest week: 6.8%
Market size, estimated: $93Ka year
Peak month: July10.7× the quietest month
Top search term: wellnee24K searches a year

02 · Price

A sale here is worth $31.21.

Listings sell for $31.21 on average, from $22.12 to $49.97. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $31.21 that is $8K to $16K a year per listing.

Average price: $31.21inside the $15 to $100 sweet spot
Price range: $22.12–$49.97
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–3K
Units per listing a year: 250–500
Revenue per listing a year: $8K–$16K
Returns: 2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.0% of listings are out of stock. The average listing ranks #161 within Hot & Cold Therapies. It carries 3,095 reviews at 3.15 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 25.0%
Average rank: #161in Hot & Cold Therapies
Average rating: 3.15 starsAmazon United States average 4.42 stars
Average reviews: 3,095per listing
Listings tracked: 4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 50 months

Products

Top Wellnee products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Brand 192%
Brand 28%
Open — no brand owns it (0%)

Demand

Wellnee search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jul, Aug, Oct · busiest ÷ quietest = 10.7×

Search terms

Top Wellnee search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

wellnee24K/yr -35.5%3.8% conv.
wellknee12K/yr -25.3%5.2% conv.
well knee6K/yr -15.7%5.9% conv.
comfort knee pads2K/yr -35.2%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Wellnee

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”

29%of negative reviews mention “Functionality-Overall”

2.9%of orders come back

“It does not do a thing”

A buyer, on “Functionality-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Wellnee questions

Answered from the same tracked data.

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