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waxy maize

Skip it

A small market ($36K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 21Conversion 54Competition 10Returns 100Price range 95Avg price 95Brand share 12Review moat 71Quality gap 32

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$37.28

avg listing price — sweet spot $15–$100

Price range

Incredible$22.71–$59.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good646.78

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-8.3%

90-day search growth — must beat 0% to launch

Brand share

Bad95%

top-5 brand share — brand-locked demand

Competition

Bad88%

top-5 click share — a locked-up shelf

Market size

Bad$36K

$36K/yr · 22K searches

According to Flapen's Amazon United States niche tracking, waxy maize is a $36K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 39/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

waxy maize market data

Units sold / yr
750–1K
avg 100–250/product
Revenue / yr
$28K–$37K
units × avg price
Conversion rate
4.5%
Avg BSR
#159
Page quality
0%
Prime
78%
Sponsored
67%
Out of stock
0.0%
Avg brand age
93 months
Avg seller age
149 days

Competition & brand share

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

20

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

2%

  • Maximum Human Performance49%
  • Ultimate Nutrition30%
  • NOW Foods10%
  • Nutricost4%
  • EFX Sports3%
  • NutraBio3%
  • Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 79 weeks — -8.3% search growth over the last 90 days.
700500Prime Day '25Spike '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.6×

Top waxy maize search terms

  • waxy maize6K/yr
  • dark matter post workout4K/yr
  • mhp dark matter3K/yr
  • waxy maize powder6K/yr
  • dark matter mhp1K/yr
  • waximaize1K/yr
  • waximaize powder108/yr
All search terms

Top waxy maize products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$4K20%$7K30%$11K40%$15K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

What buyers say about waxy maize

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Great Product”

Energy Level9%

“Ive noticed more consistent energy during workouts”

Flavor8%

“making it easy to add to shakes or meals without changing the flavor”

Weight Loss8%

“I'm happy with this it's been helping me add on calories easy”

Taste-Overall8%

“Tastes great and mixes well”

Blend/Ratio6%

“mixes well”

Nutritional Content6%

“quick and easy carb supplement”

Advertised Vs Actual Product5%

“Does the job”

Muscle Pain Relief4%

“This is great for anyone who wants to put on muscle it gives you the energy”

Solubility4%

“Dissolves quickly and well”

What buyers complain about

Value For Money13%

“this was something cheaper”

Size-Overall10%

“It was a much larger container than what I expected”

Taste-Overall10%

“It tastes gross and its thick and slimy”

Visibility8%

“not seeing any difference”

Sweetness8%

“Carbs without the sweet”

Hard Feel4%

“it is a tough one to choke down”

Advertised Vs Actual Product4%

“If you research this actually it's nothing as fancy as it's marketed to be”

Acid Regulator/Stomach Ache Relief4%

“horrible vomitting”

Weight Loss4%

“gain more weight”

Regulates Digestion4%

“feeds bad bacteria in the gut”

Common questions

Is waxy maize profitable to sell on Amazon United States?
The niche generates $36K/yr across 9 tracked products. 90-day search growth is -8.3%. Flapen's verdict: Skip it (39/100).
How competitive is the waxy maize niche?
7 brands and 20 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in waxy maize?
Top complaints mined from reviews: Value For Money, Size-Overall, Taste-Overall. The return rate is 0.0%.
When does demand for waxy maize peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the waxy maize niche?
Listings span $22.71–$59.99; the average listing price is $37.28 (sweet spot $15–$100). The average incumbent carries 647 reviews — the moat a new listing must climb.